BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Mountain BizWorks - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Mountain BizWorks
X-ORIGINAL-URL:https://wpengine.mountainbizworks.org
X-WR-CALDESC:Events for Mountain BizWorks
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20230101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250225T180000
DTEND;TZID=America/New_York:20250225T203000
DTSTAMP:20260425T194417
CREATED:20240709T000825Z
LAST-MODIFIED:20241216T181632Z
UID:10002713-1740506400-1740515400@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials Course
DESCRIPTION:Ready to Market Your Business? Start Here! \nYou’ve got a product or service you’re excited to share with the world—but how do you get the word out? With so many marketing options available\, it can feel overwhelming to create a strategy that’s both effective and affordable. \nJoin us for a 6-week course that will help you master the basics of branding and marketing. Together\, we’ll explore the fundamentals of: \n\nBranding: Build recognition and trust by establishing a strong identity and creating a connection with your audience.\nMarketing: Learn which tools and strategies will attract\, engage\, and convert customers effectively.\n\nThis course includes interactive\, hands-on exercises to help you: \n\nDevelop a marketing plan tailored to your business.\nCraft website copy that captures your message.\nCreate engaging social media content and refine your brand’s aesthetic.\n\nBy the end of this course\, you’ll walk away with actionable tools to market your business confidently today—and a roadmap to grow into an enduring\, memorable brand! \nThis course is perfect for: \n\nBusiness owners with an established concept or business model.\nEntrepreneurs ready to bring their product or service to market.\nAnyone eager to learn the essentials of marketing and branding while creating a practical\, tactical marketing plan.\n\nRecommended but not required: Completion of our Foundations Course or prior business coaching.
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-course-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250225T100000
DTEND;TZID=UTC:20250225T130000
DTSTAMP:20260425T194417
CREATED:20240819T165049Z
LAST-MODIFIED:20250217T174659Z
UID:10002726-1740477600-1740488400@wpengine.mountainbizworks.org
SUMMARY:(FULL) Foundations Business Planning Class
DESCRIPTION:Our Foundations business planning class helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies. They will leave the course with a comprehensive business plan\, a clear vision for their business\, and concrete tasks for future work. \nThroughout the class\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact our team at classes@mountainbizworks.org. \nRegistration\nComplete our online registration form to hold your seat in the class of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-virtual-4/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250218T173000
DTEND;TZID=America/New_York:20250218T200000
DTSTAMP:20260425T194417
CREATED:20241212T205843Z
LAST-MODIFIED:20241216T182146Z
UID:10002767-1739899800-1739908800@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-7/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250124T100000
DTEND;TZID=America/New_York:20250124T123000
DTSTAMP:20260425T194417
CREATED:20241201T215911Z
LAST-MODIFIED:20250110T193305Z
UID:10002760-1737712800-1737721800@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-6/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250108T173000
DTEND;TZID=America/New_York:20250108T203000
DTSTAMP:20260425T194417
CREATED:20241201T210420Z
LAST-MODIFIED:20250211T143509Z
UID:10002751-1736357400-1736368200@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact our team at classes@mountainbizworks.org. \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-course-virtual-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250107T180000
DTEND;TZID=America/New_York:20250107T203000
DTSTAMP:20260425T194417
CREATED:20241210T225829Z
LAST-MODIFIED:20241216T182153Z
UID:10002762-1736272800-1736281800@wpengine.mountainbizworks.org
SUMMARY:Come Back Stronger: Marketing Your Business Post-Disaster
DESCRIPTION:In the wake of a natural disaster\, businesses often face significant challenges\, including market disruption\, loss of customer engagement\, and shifts in customer needs. This workshop is designed to help small business owners navigate these challenges with practical strategies to rebuild\, rebrand (if needed)\, and come back even stronger. \nLed by Murphy Funkhouser\, an experienced marketing and brand strategist and Mountain BizWorks facilitator\, this 3-session workshop will provide actionable insights into overcoming market disruption while maintaining resilience and adaptability. Participants will learn how to assess market changes\, re-engage their audiences\, and implement innovative marketing strategies to rebuild value and visibility in their communities.
URL:https://wpengine.mountainbizworks.org/event/come-back-stronger-marketing-your-business-post-disaster-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Learn,Online,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241202T173000
DTEND;TZID=America/New_York:20241202T200000
DTSTAMP:20260425T194417
CREATED:20240712T215843Z
LAST-MODIFIED:20241104T145804Z
UID:10002714-1733160600-1733169600@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-in-person-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241120T120000
DTEND;TZID=America/New_York:20241120T130000
DTSTAMP:20260425T194417
CREATED:20241107T024053Z
LAST-MODIFIED:20241107T024053Z
UID:10002747-1732104000-1732107600@wpengine.mountainbizworks.org
SUMMARY:Information Session: WNC Strong Funding Opportunities & Resources for Small Businesses
DESCRIPTION:A Free Virtual Information Session hosted by WNC Strong \nJoin us to learn about various funding opportunities and resources for storm-affected small businesses in Western North Carolina. This information session will provide an overview of various small business grants and their eligibility requirements\, as well as the Helene Business Recovery Fund loan program\, and the SBA Disaster loan program. We will also share about additional resources and support for small businesses. \nThere will be a presentation with opportunities for Q&A.
URL:https://wpengine.mountainbizworks.org/event/information-session-wnc-strong-funding-opportunities-resources-for-small-businesses-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Online,Online Learning,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241113T120000
DTEND;TZID=America/New_York:20241113T130000
DTSTAMP:20260425T194417
CREATED:20241107T023852Z
LAST-MODIFIED:20241107T023852Z
UID:10002746-1731499200-1731502800@wpengine.mountainbizworks.org
SUMMARY:Information Session: WNC Strong Funding Opportunities & Resources for Small Businesses
DESCRIPTION:A Free Virtual Information Session hosted by WNC Strong \nJoin us to learn about various funding opportunities and resources for storm-affected small businesses in Western North Carolina. This information session will provide an overview of various small business grants and their eligibility requirements\, as well as the Helene Business Recovery Fund loan program\, and the SBA Disaster loan program. We will also share about additional resources and support for small businesses. \nThere will be a presentation with opportunities for Q&A.
URL:https://wpengine.mountainbizworks.org/event/information-session-wnc-strong-funding-opportunities-resources-for-small-businesses/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Online,Online Learning,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241111T173000
DTEND;TZID=America/New_York:20241111T203000
DTSTAMP:20260425T194417
CREATED:20240819T171144Z
LAST-MODIFIED:20241030T153210Z
UID:10002727-1731346200-1731357000@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-course-in-person-avl/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241011T100000
DTEND;TZID=America/New_York:20241011T123000
DTSTAMP:20260425T194417
CREATED:20240712T220431Z
LAST-MODIFIED:20241004T232908Z
UID:10002716-1728640800-1728649800@wpengine.mountainbizworks.org
SUMMARY:POSTPONED - Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-5/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240910T173000
DTEND;TZID=America/New_York:20240910T200000
DTSTAMP:20260425T194417
CREATED:20240607T224809Z
LAST-MODIFIED:20240607T224917Z
UID:10002695-1725989400-1725998400@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-in-person/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240910T100000
DTEND;TZID=UTC:20240910T130000
DTSTAMP:20260425T194417
CREATED:20240530T183136Z
LAST-MODIFIED:20240905T145012Z
UID:10002690-1725962400-1725973200@wpengine.mountainbizworks.org
SUMMARY:(FULL & CLOSED) Foundations Business Planning For Creatives Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nThis is part of the Craft Your Commerce Workshop Series Investing for Creatives.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-for-creatives-course/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Craft Your Commerce,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240806T173000
DTEND;TZID=America/New_York:20240806T203000
DTSTAMP:20260425T194417
CREATED:20240517T160312Z
LAST-MODIFIED:20240517T160312Z
UID:10002681-1722965400-1722976200@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-course-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240718T180000
DTEND;TZID=America/New_York:20240718T210000
DTSTAMP:20260425T194417
CREATED:20240620T160425Z
LAST-MODIFIED:20240620T175635Z
UID:10002701-1721325600-1721336400@wpengine.mountainbizworks.org
SUMMARY:Understanding Owner-Occupied Commercial Real Estate: A Guide to Buying Your Building
DESCRIPTION:Do you want to own the building where your business operates? This class aims to provide participants with an introductory understanding of owner-occupied commercial real estate\, empowering you to make informed decisions when considering purchasing a building for your business. By the end of the course\, participants will learn the fundamentals of commercial real estate and enable you to take the first steps toward connecting with the specialists that can help make strategic decisions about purchasing a building.
URL:https://wpengine.mountainbizworks.org/event/understanding-owner-occupied-commercial-real-estate-a-guide-to-buying-your-building-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Expanding Ownership,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240712T100000
DTEND;TZID=America/New_York:20240712T123000
DTSTAMP:20260425T194417
CREATED:20240510T170525Z
LAST-MODIFIED:20240510T170525Z
UID:10002671-1720778400-1720787400@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-4/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240702T173000
DTEND;TZID=America/New_York:20240702T200000
DTSTAMP:20260425T194417
CREATED:20240426T191512Z
LAST-MODIFIED:20240617T144941Z
UID:10002678-1719941400-1719950400@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials Course (Virtual)
DESCRIPTION:You have a product or a service to sell. You are ready to tell the world about it. But\, how? With so many ways to market your business\, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable.  \nJoin marketing and branding expert Murphy Funkhouser\, owner of BrandStage Consulting\, for this 6-week ccourse on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The course will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy\, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to\, eventually\, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service. \nThis course is best for:\n \n1) Businesses that have an established/well-formulated business model or concept\n2) Businesses that are ready to bring their product to market\n3) Businesses that are ready to learn the basics of marketing and branding to formulate a practical (and tactical!) marketing plan\n4) Strongly Recommended but Not Required: Completion of Foundations Course or some business coaching before signing up for the course\n 
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240607T100000
DTEND;TZID=America/New_York:20240607T120000
DTSTAMP:20260425T194417
CREATED:20240424T175128Z
LAST-MODIFIED:20240516T155318Z
UID:10002676-1717754400-1717761600@wpengine.mountainbizworks.org
SUMMARY:Intro to Invested
DESCRIPTION:Welcome to our Intro to Invested class! This two hour session will review the Invested 5-week course\, what is covered\, and who should participate. We’ll dive into the essentials of acquiring capital for your small business ventures. Whether you’re launching a startup or looking to expand an existing business\, understanding the ins and outs of capital acquisition is crucial for success. \nCovered in this class are: \nIntroduction to Small Business Capital \n\n We’ll start by defining what small business capital is and why it’s essential for the growth and sustainability of your business.\n We will review the various types of capital from debt\, equity\, working capital\, and grants funding.\n We’ll cover the pros and cons of each type of capital and determine which option best aligns with your business goals and financial needs.\n\nSources of Funding \n\nExplore the various sources of funding available to small businesses\, including traditional banks\, CDFIs\, online lenders\, venture capitalists\, angel investors\, crowdfunding platforms\, friends & family\, retained earnings\, and government grants.\nEvaluate the pros and cons of each funding source and determine which option best aligns with your business goals and financial needs.\n\nPreparing for Funding \n\nDiscover the key elements investors and lenders look for when considering funding opportunities\, such as a solid business concept\, market research\, financial projections\, and a well-defined growth strategy.\nLearn the components of a compelling pitch/proposal to effectively communicate your business idea and attract investor or debt funding. \n\n  \nIn partnership with:
URL:https://wpengine.mountainbizworks.org/event/intro_to_invested/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Invested,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240520T173000
DTEND;TZID=America/New_York:20240520T200000
DTSTAMP:20260425T194417
CREATED:20240315T005001Z
LAST-MODIFIED:20240509T194315Z
UID:10002672-1716226200-1716235200@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-3/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240507T173000
DTEND;TZID=America/New_York:20240507T203000
DTSTAMP:20260425T194417
CREATED:20240327T184245Z
LAST-MODIFIED:20240419T203742Z
UID:10002674-1715103000-1715113800@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-virtual-3/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T173000
DTEND;TZID=UTC:20240423T203000
DTSTAMP:20260425T194417
CREATED:20240227T210745Z
LAST-MODIFIED:20240530T181958Z
UID:10002666-1713893400-1713904200@wpengine.mountainbizworks.org
SUMMARY:(FULL & CLOSED) Foundations Business Planning For Creatives Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nThis is part of the Craft Your Commerce Workshop Series Investing for Creatives.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-for-creatives-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Craft Your Commerce,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240307T093000
DTEND;TZID=UTC:20240307T123000
DTSTAMP:20260425T194417
CREATED:20231207T041225Z
LAST-MODIFIED:20240228T200841Z
UID:10002382-1709803800-1709814600@wpengine.mountainbizworks.org
SUMMARY:FULL & CLOSED Foundations Business Planning Class (Virtual)
DESCRIPTION:Our Foundations business planning class helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies. They will leave the course with a comprehensive business plan\, a clear vision for their business\, and concrete tasks for future work. \nThroughout the class\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat in the class of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-virtual-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240305T173000
DTEND;TZID=UTC:20240305T203000
DTSTAMP:20260425T194417
CREATED:20231212T214048Z
LAST-MODIFIED:20240102T165457Z
UID:10002643-1709659800-1709670600@wpengine.mountainbizworks.org
SUMMARY:Farm4Business Class (Virtual)
DESCRIPTION:Grow your agri-business with confidence! Everything you need to know from business planning to funding\, financial recordkeeping\, operations\, employees\, marketing\, and certifications. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat in the class of your choice.   We will follow up with you within a few days.  You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/farm4business-class-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Appalachian Grown Farm Business Initiative,Course,Learn,Local Food & Farming Initiatives,Online,Online Learning,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240213T173000
DTEND;TZID=UTC:20240213T203000
DTSTAMP:20260425T194417
CREATED:20231110T195451Z
LAST-MODIFIED:20240327T185824Z
UID:10002378-1707845400-1707856200@wpengine.mountainbizworks.org
SUMMARY:FULL & CLOSED Foundations Business Planning Class (Virtual)
DESCRIPTION:Our Foundations business planning class helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies. They will leave the course with a comprehensive business plan\, a clear vision for their business\, and concrete tasks for future work. \nThroughout the class\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat in the class of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-27/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240207T093000
DTEND;TZID=America/New_York:20240207T120000
DTSTAMP:20260425T194417
CREATED:20231025T195739Z
LAST-MODIFIED:20240131T213057Z
UID:10002372-1707298200-1707307200@wpengine.mountainbizworks.org
SUMMARY:FULL & CLOSED Marketing & Branding Essentials (Virtual)
DESCRIPTION:You have a product or a service to sell. You are ready to tell the world about it. But\, how? With so many ways to market your business\, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable.  \nJoin marketing and branding expert Murphy Funkhouser\, owner of BrandStage Consulting\, for this 6-week master class on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The class will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy\, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to\, eventually\, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service. \nThis course is best for:\n \n1) Businesses that have an established/well formulated business model or concept\n2) Businesses that are ready to bring their product to market\n3) Businesses that are ready to learn the basics of marketing and branding in order to formulate a practical (and tactical!) marketing plan\n4) Strongly Recommended but Not Required: Completion of Foundations Course or some business coaching prior to signing up for course\n 
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-5/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231215T100000
DTEND;TZID=America/New_York:20231215T123000
DTSTAMP:20260425T194417
CREATED:20230712T195841Z
LAST-MODIFIED:20231108T022004Z
UID:10002352-1702634400-1702643400@wpengine.mountainbizworks.org
SUMMARY:Intro to QuickBooks
DESCRIPTION:This class is the second in our Financial Series.  \nIntro to QuickBooks Online class is designed for those that have little to no experience with QuickBooks Online in recent years. This class meets one time for 2.5 instructional hours total. \nIn this course you will gain an overview of QuickBooks and the different subscription levels\, learn how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. You’ll learn the best ways to get around\, enter day-to-day transactions\, get the information you need out of QuickBooks\, and powerful report tools that’ll help your business make good decisions. \nThis is a virtual class that will take place via Zoom. Videoconferencing details will be sent upon registration.  \nClass Price: $25  \nDate: Friday\, December 15th \nTime: 10:00 am – 12:30 pm \nWe strongly recommend taking the Financial Tools Class as a pre-requisite to the Intro to QuickBooks Online class. Take advantage of a Series Pass to attend both Financial Tools and QuickBooks Online for a discount. \nFollowing this class\, you can get tailored support via Mountain BizWorks’ one-on-one Business Coaching services.
URL:https://wpengine.mountainbizworks.org/event/intro-to-quickbooks-6/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Financial Series,Online,Quickbooks
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231201T100000
DTEND;TZID=America/New_York:20231201T123000
DTSTAMP:20260425T194417
CREATED:20230621T144722Z
LAST-MODIFIED:20231130T162201Z
UID:10002340-1701424800-1701433800@wpengine.mountainbizworks.org
SUMMARY:Financial Series - CLOSED
DESCRIPTION:Take advantage of a discounted Financial Series Pass.\nOur Financial Series is made up of two classes that comprehensively cover the basic financial skills and tools that every entrepreneur needs to start and run a successful business. \n \nClasses included in the Financial Series:\nFinancial Tools\, Dec 1 + Dec 8 – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nIntro to QuickBooks Online\, Dec 15– this class provides an overview of QuickBooks and the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of QuickBooks\, and powerful report tools that’ll help your business make good decisions.  \nFinancial Series Pass: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-18/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231201T100000
DTEND;TZID=America/New_York:20231201T123000
DTSTAMP:20260425T194417
CREATED:20221120T190043Z
LAST-MODIFIED:20231130T164405Z
UID:10002058-1701424800-1701433800@wpengine.mountainbizworks.org
SUMMARY:Financial Tools - CLOSED
DESCRIPTION:This 2-Day class is the first in our Financial Series.  \nFinancial Tools will introduce you to the basic financial management principles that all small business owners should know. Participants will walk away with the tools to understand the basics of business finance so they can make informed decisions on how to organize and manage their business finances.  Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports. \nClass will be held virtually via videoconferencing platform\, and be held over two sessions in two weeks\, for a total of 5 hours of training. \nClass Price: $50  \nDates:\nDay 1 – Friday\, Dec 1 \nDay 2 – Friday\, Dec 8 \nTime: 10:00 AM – 12:30 PM \nThis is a virtual class that will take place via Zoom. Videoconferencing details will be sent upon registration. Please email holly@mountainbizworks.org with any questions or concerns. \nWe recommend following up the Financial Tools Class with the Intro to QuickBooks Online class. Take advantage of a Financial Series Pass to attend both Financial Tools and QuickBooks Online for a discount. \n 
URL:https://wpengine.mountainbizworks.org/event/financial-tools-12/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231108T170000
DTEND;TZID=America/New_York:20231108T200000
DTSTAMP:20260425T194417
CREATED:20230712T193136Z
LAST-MODIFIED:20231025T200252Z
UID:10002351-1699462800-1699473600@wpengine.mountainbizworks.org
SUMMARY:Alpine
DESCRIPTION:The Alpine Course is designed to support founders of businesses that have been operating for at least one year.\n\n \nAlpine will give you the opportunity to explore your options by assessing where you have been through financial\, marketing and customer analytics along with revisiting your mission\, vision\, and values\, as well as peer to peer support. This course will help you ideate new ways of doing business\, create a deep understanding of your financials and what they mean\, and examine your customer segment through a variety of exercises and conversations. We will re-connect with your why and help you imagine new short and long term goals to grow and sustain your business.\n \nDuring this 5-week course provides\, you will get up and out of your day-to-day operations and regain an aerial perspective of where you have been\, where you are now\, and where your business is headed in a peer-to-peer learning environment.\n\n \nThis course will build on the core concepts of our popular Foundations Business Planning course while also assisting entrepreneurs in determining whether our ScaleUp WNC program may be a good fit for them in the future.  \n\n \n 
URL:https://wpengine.mountainbizworks.org/event/alpine-4/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Alpine,Class,Course,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231101T093000
DTEND;TZID=America/New_York:20231101T120000
DTSTAMP:20260425T194417
CREATED:20230711T180553Z
LAST-MODIFIED:20231025T200106Z
UID:10002350-1698831000-1698840000@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials - FULL
DESCRIPTION:You have a product or a service to sell. You are ready to tell the world about it. But\, how? With so many ways to market your business\, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable.  \nJoin marketing and branding expert Murphy Funkhouser\, owner of BrandStage Consulting\, for this 6-week master class on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The class will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy\, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to\, eventually\, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service. \nThis course is best for:\n \n1) Businesses that have an established/well formulated business model or concept\n2) Businesses that are ready to bring their product to market\n3) Businesses that are ready to learn the basics of marketing and branding in order to formulate a practical (and tactical!) marketing plan\n4) Strongly Recommended but Not Required: Completion of Foundations Course or some business coaching prior to signing up for course\n 
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-6/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
END:VCALENDAR