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DTSTART;TZID=America/New_York:20251003T110000
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SUMMARY:Craft Your Commerce Connect | Holiday Season Planning: A Marketing Workshop
DESCRIPTION:RESCHEDULED | This workshop has been moved to Friday\, October 3rd\, 11:00am-1:00pm \nWorkshop Description: \nNow is the time to plan your holiday season for success. Join marketing expert Catherine Campbell for a workshop where you’ll learn the same strategies Catherine has used to help plan\, organize and execute marketing campaigns that have generated over $3.5M in Black Friday-Cyber Monday product sales and $7M in product holiday sales…and learn how to tailor those strategies to your own personal timeframe\, daily schedule and business budget. You’ll learn about holiday sales and marketing timing\, tips and tricks\, and types of marketing you can do and discover what may be a good fit for you. You’ll receive a printed workbook PDF from Catherine to create your holiday marketing plan! A short Q&A will follow. \nYou’ll walk away with: \n*A workbook to create your personalized holiday marketing plan \n*A holiday marketing budget\, tailored to you \n*Tips and tricks to attract and convert customers \n*Ways to amplify your brand story and cut through the noise \n*Strategies you can use online and offline \n  \nInstructor Bio: \nCatherine Campbell (they/she) is the owner of One For The Books (OFTB)\, a marketing advisory that specializes in helping established brands in food\, hospitality\, and arts & culture. With nearly 20 years of experience\, they have led over one hundred client campaigns that have generated millions in revenue\, millions in brand reach\, and tens of thousands in social and email growth. Catherine was born and raised outside Asheville\, North Carolina.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-holiday-season-planning-a-marketing-workshop/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
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DTSTART;TZID=America/New_York:20251010T120000
DTEND;TZID=America/New_York:20251010T133000
DTSTAMP:20260424T183004
CREATED:20250916T183436Z
LAST-MODIFIED:20250916T183436Z
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SUMMARY:Own Your Building: Commercial Real Estate Financing
DESCRIPTION:Are you interested in purchasing commercial real estate\, but have questions about financing? Is business going well\, but you feel a down payment is still out of reach? \nWe are hosting a free Lunch and Learn (lunch provided) with guests from Partners in Equity to answer all your questions about purchasing a building\, including down payments and financing options. \nWith Partners in Equity\, Mountain BizWorks is expanding the pathway for local businesses to own their location. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n 
URL:https://wpengine.mountainbizworks.org/event/own-your-building-commercial-real-estate-financing/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,Expanding Ownership,In-Person,Learn,Legal Workshop,Workshop
GEO:35.590696;-82.552115
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DTSTART;TZID=America/New_York:20251020T100000
DTEND;TZID=America/New_York:20251020T150000
DTSTAMP:20260424T183004
CREATED:20251001T160501Z
LAST-MODIFIED:20251001T160501Z
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SUMMARY:Eye II Eye: iPhonetography for Artists
DESCRIPTION:Workshop Description: \n“EYE-II-EYE: iPhonetography for Artists” is an introductory workshop for artists who would like to explore and realize a suitable documentation of their artwork using a phone-based camera. This is an ideal class for those who are new to making intentional images with their phones\, all the way to those who have a system and practice\, and would like to build upon the basics. \nParticipants are invited to bring their phones to the space\, and we will spend time going through some simple considerations for different types of work. You will have a chance to share and review some of your own images\, and navigate through a couple big obstacles in your current documentation practice. Finally\, we will troubleshoot through how we can shape a workflow of observation and consideration\, and how best to think about using a phone’s camera to better document our work. \nWhat to expect:\n10:00 am – noon: Instruction\, discussion of best practices\nnoon – 1:00 pm Catered lunch (included in ticket price)\n1:00 – 3:00 pm: Demonstrations\, image “show-and-tell\,” hands on practice \nc. bay will also be offering one-on-one or small group technical assistance sessions the day following this workshop\, on Tuesday\, October 21st. Click here to learn more and sign up! \nAbout c. bay milin: \nA graduate from the School of Visual Arts in NYC\, with a Masters of Professional Studies in digital photography\, I am originally from the SF Bay Area\, and currently reside in Durham\, NC. I love following my curiosities and treat photography as a memory-holder\, as an idea palace\, as therapy\, and as healer. I aim to create work which peers behind the scenes of our place in the world\, and revel in seeking out observations of the desire or conflict in the balance between all things.\nPersonal interests include meandering through flea markets\, overheard conversations\, and all manner of pancakes.
URL:https://wpengine.mountainbizworks.org/event/eye-ii-eye-iphonetography-for-artists/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
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DTSTART;TZID=America/New_York:20251024T110000
DTEND;TZID=America/New_York:20251024T130000
DTSTAMP:20260424T183004
CREATED:20250718T152210Z
LAST-MODIFIED:20250718T152210Z
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SUMMARY:Craft Your Commerce Connect | Let's Make a Style Guide (You'll Actually Use)
DESCRIPTION:Workshop Description: \nFeeling a little all over the place with your brand visuals? Have you gathered all your logos\, colors\, fonts\, and photos in one spot—or are they still scattered across old folders and emails? If creating a style guide sounds overwhelming or you’ve felt frustrated by a brand that doesn’t quite feel cohesive\, this workshop is for you. \nWe’ll walk step-by-step through building a simple brand foundation document in Canva. By the end\, you’ll have all your core visuals in one place—and a clearer sense of how to use them across your website\, social media\, and beyond. Come get organized\, feel more confident\, and actually enjoy the process. \nInstructor Bio: \nJess Mott Wickstrom is a graphic and front-end web designer who knows how to make content clearer\, websites stronger\, and presentations more persuasive. With a background in arts programming and project management\, she brings a thoughtful\, practical approach to every project. Her clients range from nonprofits and creative startups to large institutions—including Bosch USA\, the School of the Art Institute of Chicago\, Planned Parenthood\, and the Chicago International Puppet Theater Festival. She used to live full-time in an RV—these days\, she’s settled in Asheville with her husband\, two daughters\, and a very old pit bull named Pickle. silver-egg.org
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-style-guides/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
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