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DTSTART;TZID=America/New_York:20250923T173000
DTEND;TZID=America/New_York:20250923T193000
DTSTAMP:20260422T181901
CREATED:20250328T173001Z
LAST-MODIFIED:20250731T153102Z
UID:10002798-1758648600-1758655800@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Book Club | How to Not Always Be Working by Cody Cook-Parrott
DESCRIPTION:We’re back\, bookworms! This fall\, Craft Your Commerce will be digging into the book How to Not Always be Working\, by Cody Cook-Parrot. \nFrom the publisher: “Filled with practical advice to help you curb your unhelpful obsessions and build boundaries between your work\, your job\, and your life—How to Not Always Be Working is for any- and everyone who wants to create a sacred space in their lives.” \nThis book is great for anyone looking feeling overwhelmed with information and an ever-increasing to-do list in our fast-paced\, hyperconnected world\, but it is especially relevant for independent entrepreneurs and freelancers\, who already have less separation between work and life than those with a nine-to-five. Or maybe you are a creative who is on the nine-to-five grind\, but want to create more space for your creative work – this book is for you too! \nBook Club will meet twice to discuss this book\, once in-person\, and once virtually for a Q&A with the author. See dates below. \nNote: The author of How to Not Always Be Working went through a name change since publishing\, so the name on the cover is Marlee Grace rather than Cody Cook-Parrott. You may find the book listed under either name online. \nMeeting Dates and Times: \nTuesday\, September 23rd\n5:30-7:30 pm\nIn-Person\, Print House in Downtown Asheville \nTuesday\, October 21st\n5:30-7:30 pm\nVirtual Q&A with the author via Zoom \nAbout the Facilitator: \nJ. Faye D’Avanza serves artists and creative communities as a consultant and facilitator based in Asheville\, NC. With a vision to transform the world of creativity and how we care for it\, she shares stories and tools for creative regeneration in her Substack newsletter Keeping Creative Time. A writer and librarian\, she is certified as an Inward & Artward Creative Facilitator\, and is the founder of Library of Care\, a holistic education + resource hub for creative healing\, and thriving in the burnout age. Learn more about working with Faye at jfayedavanza.com and on Instagram @libraryofcare.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-book-club-fall-25/
LOCATION:Print House\, 29 Carolina Ln\, Asheville\, NC\, 28801
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250923T100000
DTEND;TZID=UTC:20250923T130000
DTSTAMP:20260422T181901
CREATED:20250618T162814Z
LAST-MODIFIED:20250905T174918Z
UID:10002835-1758621600-1758632400@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies. They will leave the course with a comprehensive business plan\, a clear vision for their business\, and concrete tasks for future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact our team at classes@mountainbizworks.org. \nRegistration\nComplete our online registration form to hold your seat in the cohort of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/full-foundations-business-planning-class/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250923T090000
DTEND;TZID=America/New_York:20250923T120000
DTSTAMP:20260422T181901
CREATED:20250514T143019Z
LAST-MODIFIED:20250728T152116Z
UID:10002820-1758618000-1758628800@wpengine.mountainbizworks.org
SUMMARY:Alpine
DESCRIPTION:The Alpine Course is designed to support founders of businesses that have been operating for at least one year.\n\n\nAlpine will give you the opportunity to explore your options by assessing where you have been through financial\, marketing and customer analytics along with revisiting your mission\, vision\, and values\, as well as peer to peer support. This course will help you ideate new ways of doing business\, create a deep understanding of your financials and what they mean\, and examine your customer segment through a variety of exercises and conversations. We will re-connect with your why and help you imagine new short and long term goals to grow and sustain your business.\n\nDuring this 6-week course\, you will get up and out of your day-to-day operations and regain an aerial perspective of where you have been\, where you are now\, and where your business is headed in a peer-to-peer learning environment.\n\n\nThis course will build on the core concepts of our popular Foundations Business Planning course while also assisting entrepreneurs in determining whether our ScaleUp WNC program may be a good fit for them in the future.
URL:https://wpengine.mountainbizworks.org/event/alpine-8/
LOCATION:Mountain BizWorks Asheville Office\, 153 Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Alpine,Class,Course,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250922T173000
DTEND;TZID=America/New_York:20250922T203000
DTSTAMP:20260422T181901
CREATED:20250627T173512Z
LAST-MODIFIED:20250627T173512Z
UID:10002843-1758562200-1758573000@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 6: Plan to Prosper; Setting the Course for Strategic Growth
DESCRIPTION:Build your strategy into a system with this hands-on quarterly planning workshop. Learn how to define measurable growth goals\, set accountability rhythms\, and align your leadership team around shared priorities. You’ll also explore the “growth\, fulfillment\, and innovation engines” that drive sustainable success. This session gives you the structure you need to execute on your big ideas.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-6-plan-to-prosper-setting-the-course-for-strategic-growth/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250920T100000
DTEND;TZID=America/New_York:20250920T160000
DTSTAMP:20260422T181901
CREATED:20250702T173907Z
LAST-MODIFIED:20250702T173907Z
UID:10002850-1758362400-1758384000@wpengine.mountainbizworks.org
SUMMARY:Two-Day Workshop for Artists: Business Planning and Development
DESCRIPTION:This in-person\, two-day series presented by Mountain BizWorks and John C. Campbell Folk School includes a hands-on workshop to help you start or pivot your creative business\, a panel discussion with professional craft artists on their career paths\, and an opportunity to receive a 1:1 coaching session. $50 price includes all sessions and lunch both days. \nCrafting Your Path: A Hands-On Look at Business Models & Mindsets  \nFirst Session | Saturday\, September 20th | 10am – 4pm \nSecond Session | Sunday\, September 21st | noon – 4pm \nDiscover how your personal working style shapes your approach to business. In this two-day interactive workshop\, we’ll explore your mission\, vision\, and values—then apply them to real-world business structures using the Business Model Canvas. Together\, we’ll dive into pricing strategies\, marketing approaches\, and sustainable models tailored to your goals. Expect engaging group discussions\, practical takeaways\, and a supportive space to refine your current business—or bring a new idea to life. Come ready to dig in and collaborate! \nPanel Discussion: Building a Career in Craft \nSaturday\, September 20th | 5pm – 7pm\nHear from local artists as they share honest insights about forging sustainable careers in craft. This engaging conversation will highlight diverse\, non-linear paths to professional creative practice and offer advice grounded in lived experience. Come curious—this is a space for learning\, connection\, and inspiration. \n1:1 Coaching Hours  \nSunday\, September 21st | 10am – noon | 30 minute sessions available to workshop participants for 1:1 assistance. You will sign up for your coaching slot on Saturday during the workshop. \nInstructor Bio for Crafting Your Path: \nDeanna is a professional handweaver and part-time bookkeeper for small businesses. She has worked with a variety of industries over the years and is well versed in Quickbooks and helping businesses get set-up with appropriate record keeping systems. With both a creative and business background\, her approach to financials and information management is approachable. She emphasizes the use of systems that are flexible and can grow with your business and are tailored to each business’s unique needs.
URL:https://wpengine.mountainbizworks.org/event/business-planning-and-development-for-artists/
LOCATION:Olive’s Porch\, 27 Peachtree St.\, Murphy\, 28906\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250915
DTEND;VALUE=DATE:20250919
DTSTAMP:20260422T181901
CREATED:20231213T201925Z
LAST-MODIFIED:20250218T163413Z
UID:10002645-1757894400-1758239999@wpengine.mountainbizworks.org
SUMMARY:Outdoor Economy Conference
DESCRIPTION:Outdoor Economy Conference returns to Cherokee\, NC this September 15-18. The 2024 event was postponed due to the impacts of Hurricane Helene\, so the theme of this year’s event will feature nationwide expertise on “Investing in the Outdoor Recreation Ecosystem”. Early Bird tickets are now available at outdooreconomy.org.
URL:https://wpengine.mountainbizworks.org/event/outdoor-economy-conference-2/
LOCATION:Harrah’s Cherokee Conference Center\, 777 Casino Dr.\, Cherokee\, 28719
CATEGORIES:Class,Learn,Outdoor Economy,Outdoors
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250912T100000
DTEND;TZID=America/New_York:20250912T123000
DTSTAMP:20260422T181901
CREATED:20250502T221330Z
LAST-MODIFIED:20250502T221348Z
UID:10002816-1757671200-1757680200@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports. \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions. \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-22/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250912T100000
DTEND;TZID=America/New_York:20250912T110000
DTSTAMP:20260422T181901
CREATED:20250617T014314Z
LAST-MODIFIED:20250911T134146Z
UID:10002831-1757671200-1757674800@wpengine.mountainbizworks.org
SUMMARY:FULL - Orientation Session
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Programs Manager\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs.
URL:https://wpengine.mountainbizworks.org/event/orientation-session-59/
LOCATION:Mountain BizWorks\, 153 S Lexington Ave\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250908T180000
DTEND;TZID=America/New_York:20250908T203000
DTSTAMP:20260422T181901
CREATED:20250616T164356Z
LAST-MODIFIED:20250905T151425Z
UID:10002826-1757354400-1757363400@wpengine.mountainbizworks.org
SUMMARY:FULL - Marketing & Branding Essentials Course
DESCRIPTION:Ready to Market Your Business? Start Here! \nYou’ve got a product or service you’re excited to share with the world—but how do you get the word out? With so many marketing options available\, it can feel overwhelming to create a strategy that’s both effective and affordable. \nJoin us for a 6-week course that will help you master the basics of branding and marketing. Together\, we’ll explore the fundamentals of: \n\nBranding: Build recognition and trust by establishing a strong identity and creating a connection with your audience.\nMarketing: Learn which tools and strategies will attract\, engage\, and convert customers effectively.\n\nThis course includes interactive\, hands-on exercises to help you: \n\nDevelop a marketing plan tailored to your business.\nCraft website copy that captures your message.\nCreate engaging social media content and refine your brand’s aesthetic.\n\nBy the end of this course\, you’ll walk away with actionable tools to market your business confidently today—and a roadmap to grow into an enduring\, memorable brand! \nThis course is perfect for: \n\nBusiness owners with an established concept or business model.\nEntrepreneurs ready to bring their product or service to market.\nAnyone eager to learn the essentials of marketing and branding while creating a practical\, tactical marketing plan.\n\nRecommended but not required: Completion of our Foundations Course or prior business coaching.
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-course-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250908T173000
DTEND;TZID=America/New_York:20250908T203000
DTSTAMP:20260422T181901
CREATED:20250627T173458Z
LAST-MODIFIED:20250627T173458Z
UID:10002842-1757352600-1757363400@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 5: Recovering with Intention; Designing a Lean Financial Strategy
DESCRIPTION:Strategic recovery requires lean\, focused financial planning. This workshop teaches you how to prioritize spending\, uncover new revenue opportunities\, and develop a practical\, fundable strategy. You’ll also examine options for renegotiating debt\, engaging capital partners\, and making structural financial changes that support long-term resilience. Reclaim financial control and design a recovery that makes sense for your business.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-5-recovering-with-intention-designing-a-lean-financial-strategy/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250829T110000
DTEND;TZID=America/New_York:20250829T130000
DTSTAMP:20260422T181901
CREATED:20250611T175120Z
LAST-MODIFIED:20250611T175120Z
UID:10002825-1756465200-1756472400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | Selling With Intention: A Practical Framework for Artist-Led Sales
DESCRIPTION:Workshop Description: \nThis professional development workshop offers a strategic approach to sales for makers and artists. Participants will examine key areas often overlooked in the development of effective sales practices\, with a focus on aligning creative integrity with market presence. The session will provide practical tools for refining communication\, enhancing customer engagement\, and articulating the value of handmade work. Artists will leave with a renewed understanding of their role not only as creators but also as ambassadors of their craft. \nInstructor Bio: \nLaura Wood is a full-time jewelry artist living in Asheville\, North Carolina. Her creative practice began in dance and shifted to contemporary jewelry in college\, at University of Georgia\, where she was introduced to jewelry and metalsmithing. A performative arts background continues to influence her work. Sculptural forms are thoughtfully engineered for the body and are intended to contribute to a daily experience. \nHer jewelry is represented in galleries and exhibitions nationally and internationally and has exhibited in widely celebrated craft expositions including the Smithsonian Craft Show in Washington\, DC\, American Craft Council Show in Baltimore\, MD\, and Sculpture\, Objects\, Functional Art and Design Expo (SOFA) in Chicago\, Illinois. Her retail store\, opened in 2024\, is located in the River Arts District of Asheville\, NC.  \nLaura’s work is among the permanent collections of the Gregg Museum of Art at North Carolina State University (NC)\, The Racine Art  Museum (WI)\, The Mint Museum (NC)\,  The Enamel Arts Foundation in Los Angeles (CA)\, The Philadelphia Museum of Art (PA)\, Yale University Art Gallery (CT)\, Arkansas Museum of Fine Arts (AR) and The Crocker Art Museum (CA).  \nLaura completed a three-year term in the resident artist program at Penland School of Craft (2017-2020). She is the founding voice of the annual ECU Symposium (2010) and co-founder of Jewelry Edition (2012-2021). The retail store\, Laura Wood Jewelry opened in the River Arts District\, Asheville\, NC in 2024. She earned a BFA from the University of Georgia (2007) and an MFA in metal design from East Carolina University (2011).
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-selling-with-intention/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250825T173000
DTEND;TZID=America/New_York:20250825T203000
DTSTAMP:20260422T181901
CREATED:20250627T173443Z
LAST-MODIFIED:20250627T173443Z
UID:10002841-1756143000-1756153800@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 4: Reimagine & Reinvent;  Scenario Planning for a Stronger Business Model
DESCRIPTION:Ready to rethink your business model? This workshop guides you through scenario planning\, business model testing\, and customer rediscovery to unlock creative\, future-ready strategies. You’ll explore revenue drivers\, fulfillment systems\, and risk analysis tools to prepare for different market realities. Leave with a refreshed perspective on what’s possible – and how to build toward it.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-4-reimagine-scenario-planning-for-a-stronger-business-model/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250825T173000
DTEND;TZID=America/New_York:20250825T183000
DTSTAMP:20260422T181901
CREATED:20250617T153337Z
LAST-MODIFIED:20250617T153406Z
UID:10002832-1756143000-1756146600@wpengine.mountainbizworks.org
SUMMARY:Orientation Session
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Programs Coordinator\, Amanda Ross\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs.
URL:https://wpengine.mountainbizworks.org/event/orientation-session-60/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250821T173000
DTEND;TZID=America/New_York:20250821T193000
DTSTAMP:20260422T181901
CREATED:20250722T184342Z
LAST-MODIFIED:20250722T184342Z
UID:10002857-1755797400-1755804600@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Makers Mixer
DESCRIPTION:FREE to attend – space is limited\, please register ONLY if you plan to attend. Please email leah@mountainbizworks.org to cancel if you will be unable to attend. \nJoin Us for a Creative Meet-Up at Story Parlor! \nCalling all artists and creatives of Western North Carolina! Come hang out with us for a laid-back evening of connection and conversation at Story Parlor in West Asheville. \nWe’ll kick things off with a quick welcome and a sneak peek at what’s coming up in Craft Your Commerce\, including upcoming workshops and an introduction to a few of our amazing creative business coaches\, who you can work with. \nMingle with fellow makers\, enjoy light bites and drinks\, and enter our raffle for some fun giveaways\, including a copy of our next Craft Your Commerce Book Club pick! \nSpace is limited\, so please register only if you plan to join us. We can’t wait to see you there!
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-makers-mixer-summer-2025/
LOCATION:Story Parlor\, 227 Haywood Rd\, Asheville\, North Carolina\, 28806
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250819T153000
DTEND;TZID=America/New_York:20250819T170000
DTSTAMP:20260422T181901
CREATED:20250728T165939Z
LAST-MODIFIED:20250728T165939Z
UID:10002858-1755617400-1755622800@wpengine.mountainbizworks.org
SUMMARY:NC IDEA Grant Application Hack-a-Thon Fall 2025
DESCRIPTION:We’re hosting a NC IDEA Grant Application Hack-a-Thon to help aspiring grantees with your NC IDEA MICRO and NC IDEA SEED applications. Local experts from Mountain BizWorks\, Hatch Innovation Hub\, Impact WNC Fund\, North Carolina Biotechnology Center\, SBTDC\, and Venture Asheville will gather to roll up their sleeves and delve into your application alongside you! \nAbout NC IDEA Grants: If you’re ready to take your business to new heights\, secure non-dilutive funding\, and engage in transformative programming\, don’t miss the NC IDEA Fall 2025 Grant Cycle. Grants include #MICRO ($10k) and #SEED ($50k). Applications open July 28 and close August 25\, 2025. Click here for all the details on the NC IDEA website.
URL:https://wpengine.mountainbizworks.org/event/nc-idea-grant-application-hack-a-thon-fall-2025/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Partner Events,Workshop
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250813T090000
DTEND;TZID=America/New_York:20250813T120000
DTSTAMP:20260422T181901
CREATED:20250630T184707Z
LAST-MODIFIED:20250725T191918Z
UID:10002848-1755075600-1755086400@wpengine.mountainbizworks.org
SUMMARY:Fundaciones Planeación de Negocios
DESCRIPTION:Planifique\, crezca y administre su negocio con nuestro curso de planeación de negocios\, Fundaciones! \nFecha: La clase se reunirá todos los miércoles a partir del 13 de agosto. \nHora: 9:00 am – 12:00 pm \nUbicación: Mountain BizWorks Asheville Office \nPrecio del Curso\nEl costo del curso es de $225 dólares; Tenemos algunas becas parciales que están disponibles para las personas que necesitan ayuda. Se requiere de un depósito mínimo de 50% del total al momento de la inscripción para reservar su lugar. Hay disponibilidad de proporcionarle un plan de pago si su situación lo requiere. Le enviaremos un correo electrónico con instrucciones para saber cuales son los siguientes pasos. Esperamos que aproveche esta oportunidad y no deje que el dinero sea un obstáculo para ser parte de la clase de Fundaciones. \nEn Mountain Bizwork\, valoramos las conexiones y relaciones humanas que se desarrollan a través de conocerlo y comprender mejor su negocio y situación actual. Se incluirá un enlace de pago en su correo electrónico de confirmación\, pero también le invitamos a que se comunique con nosotros a través de correo electrónico o llamarnos directamente. \n\nInformación de Becas\nSi vive en la ciudad de Asheville o en el WNC rural y tiene ingresos bajos a moderados\, puede calificar para una beca. Complete el formulario de registro en línea y acceda a la solicitud de beca dentro del formulario. Cada clase tiene un número limitado de becas disponibles por orden de llegada. \n\nHorario de Clase\nSi no tiene acceso a una computadora\, Mountain BizWorks puede prestarle una computadora portátil para la clase. Para solicitar una computadora portátil\, envíe un correo electrónico jenny@mountainbizworks.org \nNos reuniremos el mismo día y hora a las 9:00 am. Llegue temprano cada semana durante siete semanas. Se recomienda asistir a todas las clases para no quedarse atrás en ninguna de las materias. \nLa primera y segunda sesion son requeridas\, pero si tiene un conflicto de horario en el que perderá cualquier otra clase\, requerimos que nos avise con tiempo. Avísale a Jenny. Si pierde alguna clase le apoyaremos con enviarle el material de la sesión para que en su tiempo individual pueda ponerse al tanto de las tareas y esté listo en la siguiente sesión. \n 
URL:https://wpengine.mountainbizworks.org/event/fundaciones-planeacion-de-negocios-10/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Course,En Espanol,Event,Fundaciones,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250812T173000
DTEND;TZID=America/New_York:20250812T193000
DTSTAMP:20260422T181901
CREATED:20250708T160316Z
LAST-MODIFIED:20250708T160616Z
UID:10002851-1755019800-1755027000@wpengine.mountainbizworks.org
SUMMARY:Series Financieras - En Persona
DESCRIPTION:Nuestra serie financiera se compone de tres clases que cubren de manera integral las habilidades y herramientas financieras básicas que todo emprendedor necesita para iniciar y administrar un negocio exitoso. \n\nClases incluidas en la Serie Financiera: \nHerramientas Financieras – Herramientas financieras le presentará las herramientas para comprender los conceptos básicos de las finanzas comerciales para que pueda tomar decisiones informadas sobre cómo organizar y administrar las finanzas de su empresa. Los temas discutidos son mantenimiento de registros; teneduría de libros; contabilidad; crear\, comprender y utilizar estados e informes financieros. \n  \nIntroducción a QuickBooks – Esta clase brinda una descripción general de QuickBooks y los diferentes niveles de suscripción\, y le enseñará cómo navegar por el tablero y explorar la función de informes para generar informes que se pueden personalizar según sus necesidades. Cuando complete esta clase\, conocerá las mejores maneras de moverse\, ingresar transacciones diarias\, obtener la información que necesita de QuickBooks y poderosas herramientas de informes que ayudarán a su empresa a tomar buenas decisiones.  \n  \nUn pase de serie financiera: $60
URL:https://wpengine.mountainbizworks.org/event/series-financieras-en-persona-3/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Class,Course,En Espanol,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250812T130000
DTEND;TZID=America/New_York:20250812T160000
DTSTAMP:20260422T181901
CREATED:20250714T173457Z
LAST-MODIFIED:20250714T173618Z
UID:10002853-1755003600-1755014400@wpengine.mountainbizworks.org
SUMMARY:Design Decoded: Canva for Professionals
DESCRIPTION:Design Decoded: Canva for Professionals is a hands-on learning lab (aka action workshop)\, led by Top 5% Canva Designer and local creative entrepreneur\, Cortina Caldwell. Already using Canva at your job\, but feel like your marketing materials are missing the mark? This learning lab is for you! Grab your laptop and cozy up to this interactive session with a top-rated Canva designer for pro-tips that will WOW your audience. We’ll cover posters\, merch\, decks\, video reels + a few features you didn’t know you needed! \n👉 After registering\, email any design you want considered \nfor the live coaching part of the lab (cortina@brandevangelist.io). \nAll registrants will receive a recording of the workshop\, and an access link for the Discord community. \nInstructor Bio: \nCortina Jenelle Caldwell (Cortina) is a brand strategist utilizing technology\, media and design to spark new ideas\, human connections and place-based experiences through visual storytelling and creative architecture. Cortina earned her Masters in Business Management & Leadership (2015) after soft launching a creative consultancy (2014) in response to the limited resources available to Appalachian entrepreneurs in the creative sector. Cortina was awarded Emerging Entrepreneur of the Year by WNC MEDWeek (2012); going on to join the ranks of 40 Under Forty (2013); a Tzedek Impact Award for her work under the Artists Designing Evolution (adé PROJECT) umbrella (2019-2020); KNOW Women of Asheville (2021); several industry awards for Brand Evangelist including “Most Client-Focused Copywriting and Branding Agency” by the Southern States Business Awards; and membership in prestigious creative leadership cohorts – ArtsBuild’s Periscope Chattanooga and River City Company’s Emerging Producer Program (2024-2025). Cortina is also a certified creative facilitator and award-winning grant writer\, often using these skills to help nonprofits as low/pro-bono work. In early 2025\, Cortina gained notoriety for her extensive work and skills in Canva\, being applauded by the global platform as a “Top 5% Designer”; and became an inductee into Who’s Who in America for her contributions to media and business. Cortina credits her achievements to her circle of mentors\, especially her first true mentor\, her grandmother\, who taught her the joy of hard work\, importance of taking care of community\, and how to share God-given talents through entrepreneurship.
URL:https://wpengine.mountainbizworks.org/event/design-decoded-canva-for-professionals/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Craft Your Commerce,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250811T173000
DTEND;TZID=America/New_York:20250811T203000
DTSTAMP:20260422T181901
CREATED:20250627T173409Z
LAST-MODIFIED:20250627T173409Z
UID:10002840-1754933400-1754944200@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 3: Leading Forward; Building Adaptive\, Resilient Leadership Teams
DESCRIPTION:Resilience starts with leadership. This session explores the mindset and skillset leaders need during uncertain times – balancing grit\, compassion\, clarity\, and adaptability. You’ll assess your leadership team’s current strengths\, define short- and long-term goals\, and create a response structure rooted in resilience. Reflect on your mission and vision\, and begin to rebuild your business culture with purpose.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-3-leading-forward-building-adaptive-resilient-leadership-teams/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250811T100000
DTEND;TZID=America/New_York:20250811T113000
DTSTAMP:20260422T181901
CREATED:20250701T190846Z
LAST-MODIFIED:20250701T190846Z
UID:10002849-1754906400-1754911800@wpengine.mountainbizworks.org
SUMMARY:Money Mondays: Monthly Financial Check-Ins for Creative Entrepreneurs
DESCRIPTION:Stay grounded\, organized\, and financially on track with Money Mondays\, a monthly group session designed to help you meet your year-end financial goals with clarity and confidence. Led by experienced bookkeeper and accountant Deanna Lynch\, these sessions offer expert instruction\, practical tools\, and space for open discussion and peer support. \nWhether you’re refining your budget\, untangling your bookkeeping system\, or preparing for tax season\, Money Mondays will help you stay accountable and make informed decisions for your creative business. \nEach session includes:\nGuided instruction from Deanna\nQ&A time to address real-time questions\nCollaborative cohort energy to keep you motivated\nHands-on time to work through your numbers \n2025 Monthly Topics \n\nAugust 11 – Budgeting 101 & Spending Plans\nSeptember 15 – Information Systems Mapping & Financial Organization\nOctober 13 – Pricing Strategies & Sales Tax Basics\nNovember 10 – Financial Goal-Setting & Strategic Spending\nDecember 8 – Annual Tax Prep & Schedule C Planning\n\nBring your questions\, your spreadsheets\, and your calculator—we’ll bring the guidance. \nInstructor Bio: \nDeanna is a professional handweaver and part-time bookkeeper for small businesses. She has worked with a variety of industries over the years and is well versed in Quickbooks and helping businesses get set-up with appropriate record keeping systems. With both a creative and business background\, her approach to financials and information management is approachable. She emphasizes the use of systems that are flexible and can grow with your business and are tailored to each business’s unique needs.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-money-mondays/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250806T180000
DTEND;TZID=America/New_York:20250806T190000
DTSTAMP:20260422T181901
CREATED:20250617T013941Z
LAST-MODIFIED:20250806T160320Z
UID:10002830-1754503200-1754506800@wpengine.mountainbizworks.org
SUMMARY:FULL - Orientation Session
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Programs Manager\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs.
URL:https://wpengine.mountainbizworks.org/event/orientation-session-58/
LOCATION:Mountain BizWorks\, 153 S Lexington Ave\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250806T173000
DTEND;TZID=America/New_York:20250806T203000
DTSTAMP:20260422T181901
CREATED:20250502T220411Z
LAST-MODIFIED:20250523T133806Z
UID:10002815-1754501400-1754512200@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact our team\,  classes@mountainbizworks.org. \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-course-15/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Event,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250731T090000
DTEND;TZID=America/New_York:20250731T160000
DTSTAMP:20260422T181901
CREATED:20250617T175028Z
LAST-MODIFIED:20250617T175028Z
UID:10002834-1753952400-1753977600@wpengine.mountainbizworks.org
SUMMARY:Show Ready: Strategies for Craft Show Success
DESCRIPTION:Workshop Description: \nThis course outlines essential tools and strategies for preparing to sell your work at a craft show or market. From booth setup and pricing to branding and customer engagement\, we’ll cover key logistics that often get overlooked while artists are focused on producing the work itself. Whether you’re planning your first show or looking to improve your market presence\, this course is designed to help you show up prepared\, polished\, and ready to sell. \nThe class will run 9:00 am – 4:00 pm\, with a 1-hour lunch break at about noon. Catered lunch is included in the ticket price. \nInstructor Bio: \nLaura Wood is a full-time jewelry artist living in Asheville\, North Carolina. Her creative practice began in dance and shifted to contemporary jewelry in college\, at University of Georgia\, where she was introduced to jewelry and metalsmithing. A performative arts background continues to influence her work. Sculptural forms are thoughtfully engineered for the body and are intended to contribute to a daily experience. \nHer jewelry is represented in galleries and exhibitions nationally and internationally and has exhibited in widely celebrated craft expositions including the Smithsonian Craft Show in Washington\, DC\, American Craft Council Show in Baltimore\, MD\, and Sculpture\, Objects\, Functional Art and Design Expo (SOFA) in Chicago\, Illinois. Her retail store\, opened in 2024\, is located in the River Arts District of Asheville\, NC. \nLaura’s work is among the permanent collections of the Gregg Museum of Art at North Carolina State University (NC)\, The Racine Art  Museum (WI)\, The Mint Museum (NC)\,  The Enamel Arts Foundation in Los Angeles (CA)\, The Philadelphia Museum of Art (PA)\, Yale University Art Gallery (CT)\, Arkansas Museum of Fine Arts (AR) and The Crocker Art Museum (CA). \nLaura completed a three-year term in the resident artist program at Penland School of Craft (2017-2020). She is the founding voice of the annual ECU Symposium (2010) and co-founder of Jewelry Edition (2012-2021). The retail store\, Laura Wood Jewelry opened in the River Arts District\, Asheville\, NC in 2024. She earned a BFA from the University of Georgia (2007) and an MFA in metal design from East Carolina University (2011).
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-show-ready/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250729T100000
DTEND;TZID=America/New_York:20250729T110000
DTSTAMP:20260422T181901
CREATED:20250502T215519Z
LAST-MODIFIED:20250502T215532Z
UID:10002814-1753783200-1753786800@wpengine.mountainbizworks.org
SUMMARY:Orientation Session
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Programs Coordinator\, Amanda Ross\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs.
URL:https://wpengine.mountainbizworks.org/event/orientation-session-57/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250728T173000
DTEND;TZID=America/New_York:20250728T203000
DTSTAMP:20260422T181901
CREATED:20250627T173148Z
LAST-MODIFIED:20250627T173148Z
UID:10002839-1753723800-1753734600@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 2: Know Your Numbers; Financial Reality Check for Recovery
DESCRIPTION:This workshop provides a candid look at your financial health through key metrics: liabilities\, assets\, revenue streams\, and accounts receivable. You’ll walk away with a clear financial snapshot that shows where your business stands today—and what that means for recovery. Learn how to assess viability\, identify red flags\, and build a strong base for growth-oriented financial strategies. Knowing your numbers is the first step in making them work for you.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-2-know-your-numbers-financial-reality-check-for-recovery/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250725T110000
DTEND;TZID=America/New_York:20250725T130000
DTSTAMP:20260422T181901
CREATED:20250611T163107Z
LAST-MODIFIED:20250611T163107Z
UID:10002824-1753441200-1753448400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | Digital Organization for Creatives: Using Google Drive
DESCRIPTION:Do you have a messy digital “filing cabinet”? Would you like to streamline your creative business in the cloud? In this workshop\, learn how to organize your digital workspace using Google Suite and get a crash course on how to: \n\nOrganize files and folders in your Drive\nCollaborate and safely share files\nUtilize Google Docs and Sheets for your projects\nIntegrate your emails with Gmail\nManage your schedule in Google Calendar\n\n💻 Please bring your laptop\, tablet\, or phone to the workshop so you can follow along in real time. \nAbout the Instructor: \nTracey Carswell (they/them) is a queer coach\, artist\, entrepreneur\, and stage III breast cancer survivor who is passionate about leadership and empowering underrepresented communities. They are the founder of Powerful in Pink\, a brand that offers coaching\, business support\, curation\, and community building opportunities for artists and entrepreneurs. \nTracey’s commitment to community building is evident in their work as co-founder of Queer Metalsmiths\, a community space that uplifts 2SLGBTQIA+ jewelers\, metalsmiths\, and makers; with a focus on empowering individuals who have been excluded or marginalized in traditional creative and entrepreneurial fields. \nOverall\, Tracey’s commitment to community is the driving force behind their work. They strive to help individuals achieve their goals and create meaningful connections within their communities through their unique perspective and approach to personal and professional growth. \n@powerfulinpinkbytlc \nhttps://www.traceycarswell.com/ \n@queermetalsmiths \nhttps://www.queermetalsmiths.com/
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-digital-organization-for-creatives-using-google-drive/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250717T093000
DTEND;TZID=America/New_York:20250717T123000
DTSTAMP:20260422T181901
CREATED:20250430T154016Z
LAST-MODIFIED:20250702T161151Z
UID:10002812-1752744600-1752755400@wpengine.mountainbizworks.org
SUMMARY:FULL - Foundations Business Planning Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact our team\,  classes@mountainbizworks.org. \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/full-foundations-business-planning-course/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Course,Foundations Business Planning,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250714T173000
DTEND;TZID=America/New_York:20250714T203000
DTSTAMP:20260422T181901
CREATED:20250627T172958Z
LAST-MODIFIED:20250627T173216Z
UID:10002838-1752514200-1752525000@wpengine.mountainbizworks.org
SUMMARY:Future Forward Workshop 1: Stabilize & Assess; Mapping Your Business’s Critical Assets and Threats
DESCRIPTION:In this session\, you’ll take stock of your business’s most essential resources – your team\, infrastructure\, inventory\, data\, and cash – and identify potential vulnerabilities or threats. You’ll work to benchmark these assets\, assess immediate risks\, and begin building a foundation for informed decision-making. The session also helps define leadership capacity and communication needs for the recovery phase. This operational deep dive sets the stage for smart\, strategic planning.
URL:https://wpengine.mountainbizworks.org/event/future-forward-workshop-1-stabilize-assess-mapping-your-businesss-critical-assets-and-threats/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Event,In-Person,Learn,Mountain BizWorks Event,Recovery Workshop
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250708T130000
DTEND;TZID=America/New_York:20250708T160000
DTSTAMP:20260422T181901
CREATED:20250609T132338Z
LAST-MODIFIED:20250609T133316Z
UID:10002823-1751979600-1751990400@wpengine.mountainbizworks.org
SUMMARY:Design Decoded: Canva for Creatives
DESCRIPTION:Design Decoded: Canva for Creatives is a hands-on learning lab (aka action workshop)\, led by Top 5% Canva Designer and local creative entrepreneur\, Cortina Caldwell\, thoughtfully crafted with the needs of creative entrepreneurs & contractors in mind. Treat this like Craft Your Commerce-sponsored “design office hours”—bring unfinished graphics\, branding questions\, or just show up ready to steal my favorite Canva hacks. \n👉 After registering\, email any design you want considered \nfor the live coaching part of the lab (cortina@brandevangelist.io). \n🎯 THE PROBLEM \n\nOverwhelmed by DIY design but can’t afford a pro?\nSpending too much time tweaking templates instead of growing your biz?\n\n🎯 WHAT THIS LAB WILL HELP YOU WITH: \n✔ Branding shortcuts – Set up a Canva brand kit (so everything stays on-point).\n✔ Pro design tricks – Make your marketing stand out (even if you’re not a designer).\n✔ Time-savers – Automate stuff you’re doing manually (resizing for IG\, LinkedIn\, etc.).\n✔ Money-savers – Tap into amazing tools inside Canva you’re probably missing.\n✔ Design with Confidence – Stop stressing over visuals and get back to making money. \n💡 BONUS: Join my private community Discord for ongoing support\, exclusive network discounts\, and first-look at future design\, marketing\, branding and business guides+ \nAll registrants will receive a recording of the workshop\, and an access link for the Discord community. \nInstructor Bio: \nCortina Jenelle Caldwell (Cortina) is a brand strategist utilizing technology\, media and design to spark new ideas\, human connections and place-based experiences through visual storytelling and creative architecture. Cortina earned her Masters in Business Management & Leadership (2015) after soft launching a creative consultancy (2014) in response to the limited resources available to Appalachian entrepreneurs in the creative sector. Cortina was awarded Emerging Entrepreneur of the Year by WNC MEDWeek (2012); going on to join the ranks of 40 Under Forty (2013); a Tzedek Impact Award for her work under the Artists Designing Evolution (adé PROJECT) umbrella (2019-2020); KNOW Women of Asheville (2021); several industry awards for Brand Evangelist including “Most Client-Focused Copywriting and Branding Agency” by the Southern States Business Awards; and membership in prestigious creative leadership cohorts – ArtsBuild’s Periscope Chattanooga and River City Company’s Emerging Producer Program (2024-2025). Cortina is also a certified creative facilitator and award-winning grant writer\, often using these skills to help nonprofits as low/pro-bono work. In early 2025\, Cortina gained notoriety for her extensive work and skills in Canva\, being applauded by the global platform as a “Top 5% Designer”; and became an inductee into Who’s Who in America for her contributions to media and business. Cortina credits her achievements to her circle of mentors\, especially her first true mentor\, her grandmother\, who taught her the joy of hard work\, importance of taking care of community\, and how to share God-given talents through entrepreneurship.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-design-decoded-canva-for-creatives/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Craft Your Commerce,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250707T173000
DTEND;TZID=America/New_York:20250707T193000
DTSTAMP:20260422T181901
CREATED:20250627T172707Z
LAST-MODIFIED:20250708T150159Z
UID:10002836-1751909400-1751916600@wpengine.mountainbizworks.org
SUMMARY:Future Forward Kickoff: Welcome & Orientation; Setting the Stage for Resilience (Virtual)
DESCRIPTION:Start strong with clarity and connection.\nThis virtual kickoff event welcomes participants into the Future Forward workshop series with a clear overview of what’s ahead and how to get the most out of the journey. You’ll meet fellow entrepreneurs\, explore the program structure\, and dive into the key themes of resilience\, adaptability\, and strategic recovery. \nWe’ll walk through the tools and resources you’ll use throughout the series – including the Participant Workbook\, the Business Health Self-Assessment\, and summaries of all eight core workshops – giving you space to reflect\, take notes\, and begin tracking your progress from Day 1. \nWhether you’re here to stabilize\, grow\, or reimagine your business\, this session sets the tone for purposeful action and peer-powered learning.
URL:https://wpengine.mountainbizworks.org/event/future-forward-kickoff-welcome-orientation-setting-the-stage-for-resilience-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Event,Learn,Mountain BizWorks Event,Online,Recovery Workshop
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