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DTSTART;TZID=America/New_York:20240822T110000
DTEND;TZID=America/New_York:20240822T130000
DTSTAMP:20260423T024038
CREATED:20240703T193653Z
LAST-MODIFIED:20240703T193653Z
UID:10002704-1724324400-1724331600@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Pricing Your Work
DESCRIPTION:This workshop will be led by Deanna Lynch an experienced accountant with proven formulas for pricing. We will take into account website fees\, processing fees for POS systems\, time spent on promotional materials(ie. Instagram posting\, Facebook posting\, etc.)\, personal budgets to create a pricing structure that makes sense for the way you work. Pricing systems will be discussed in detail\, how to create appropriate pricing for retail\, wholesale and commissioned projects.  \nDeanna Lynch is a professional handweaver and part-time bookkeeper for small businesses. She has worked with a variety of industries over the years and is well versed in Quickbooks and helping businesses get set-up with appropriate record keeping systems. With both a creative and business background\, her approach to financials and information management is approachable. She emphasizes the use of systems that are flexible and can grow with your business and are tailored to each business’s unique needs.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-pricing-your-work/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240820T130000
DTEND;TZID=America/New_York:20240820T150000
DTSTAMP:20260423T024038
CREATED:20240703T193314Z
LAST-MODIFIED:20240703T193314Z
UID:10002703-1724158800-1724166000@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Broaden Your Business with Wholesale
DESCRIPTION:Join Nanette Asbury for the Broaden Your Business with Wholesale workshop\, where she draws from her extensive experience as an artist-owned wholesale business and gallery owner. Nanette will provide invaluable insights into evaluating products\, assessing business readiness for retail partnerships\, and developing long-term relationships with retailers. Key topics include understanding wholesale basics\, creating effective pricing structures\, and mastering strategic planning. Participants will learn about determining product costs\, pricing competitively\, and negotiating terms with retailers. \nThe workshop also emphasizes building professional product catalogs\, utilizing online platforms\, and preparing for trade shows. Nanette will share tips on setting minimum order quantities\, refining products for profitability\, and maintaining excellent customer communication. \nNanette Asbury has been deeply involved in the handmade industry throughout her career\, primarily in the wholesale sector\, and has witnessed numerous changes over the years. Her extensive experience as a successful artist-owned wholesale business and gallery owner has given her a deep understanding of the needs of both artists and retailers. This understanding drove her to share her insights to nurture the growth of small businesses as her career evolved into the management side of the tradeshow world. For 15 years\, Nanette mentored small businesses through her involvement with the American Handcrafted annual tradeshow in Philadelphia. \nHer expertise in marketing\, social media management\, public relations\, graphic design\, and web design enables her to teach the importance of branding and compelling messaging. These skills are crucial for engaging audiences\, achieving brand recognition\, and attracting retailers\, thereby expanding the reach and following for an artist’s work. Currently\, Nanette coaches small businesses both independently and through Mountain BizWorks. She is the founder of Nanette Creative\, where she supports small businesses with marketing\, copywriting\, and digital media design. \nNanette’s career is marked by her commitment to continually enhancing her skills and embracing new challenges\, making her an invaluable asset to small businesses.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-broaden-your-business-wholesale/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240814T120000
DTEND;TZID=America/New_York:20240814T140000
DTSTAMP:20260423T024038
CREATED:20240612T200402Z
LAST-MODIFIED:20240731T183946Z
UID:10002699-1723636800-1723644000@wpengine.mountainbizworks.org
SUMMARY:Energize Your Business Sustainability Action Plan
DESCRIPTION:How does your business impact your community?  What can your business do to support a thriving community? These are essential questions for a sustainable business.   \nThe movement to transition to a sustainable business is accelerating.  Pressure to comply with Environment\, Social\, and Governance (ESG) guidelines is mounting and is coming from consumers\, larger brands\, and corporations for both retail (B2C) and supply chain businesses (B2B).  Have you noticed this in your industry?   \nThis workshop – presented with Lenoir-Rhyne University Asheville – will help you:  \n\nBegin the shift to a sustainable business model where you understand the ESG impacts and connections between your business and community\, and\nYou identify the path for change that best allows your business to transition to a sustainable business model integrating People and Planet (or ESG) into your business decisions.\n\nLunch will be provided.  \nPresenters: \nDr. Susan Kask:  Susan brings 30 years of experience as an economist\, teacher\, and more recently the Chief Sustainability Officer for a small international fiber company\, to her passion for training businesses to bring their community and sustainability values directly into their business operations.  \nMr. Scott Zintz:  Scott has over 25 years of experience in corporate America\, as an entrepreneur\, director\, manager and business consultant. He pursued an MBA in Corporate Sustainability back in 2008 and has been working to help organizations integrate a triple bottom line to business ever since. He is currently serving as a Commercial Energy Consultant for local Asheville company Sugar Hollow Solar.
URL:https://wpengine.mountainbizworks.org/event/energizing-your-business-sustainability-action-plan/
LOCATION:Lenoir-Rhyne University Asheville\, 36 Montford Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,In-Person,Learn,Workshop
GEO:35.5972695;-82.5605134
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Lenoir-Rhyne University Asheville 36 Montford Ave Asheville 28801 United States;X-APPLE-RADIUS=500;X-TITLE=36 Montford Ave:geo:-82.5605134,35.5972695
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240806T173000
DTEND;TZID=America/New_York:20240806T203000
DTSTAMP:20260423T024038
CREATED:20240517T160312Z
LAST-MODIFIED:20240517T160312Z
UID:10002681-1722965400-1722976200@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete the online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-course-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240801T173000
DTEND;TZID=America/New_York:20240801T193000
DTSTAMP:20260423T024038
CREATED:20240703T200421Z
LAST-MODIFIED:20240703T200421Z
UID:10002711-1722533400-1722540600@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Makers Mixer Fall 2024
DESCRIPTION:Join fellow artists and creatives from Western North Carolina for an informal\, in-person gathering. This relaxed networking event kicks off with a brief introduction and presentation\, offering a sneak peek into the upcoming Fall Craft Your Commerce workshop series. Enjoy an evening of socializing\, light bites\, and beverages. Meredith and Nora of Torched AVL will welcome us into their space with a small metals project for you to take home! Space is limited\, please register only if you plan to be there! \n\nFREE to attend – space is limited\, please register ONLY if you plan to attend. Please cancel if you will be unable to attend.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-makers-mixer-fall-2024/
LOCATION:Torched AVL\, 1056 Haywood Rd A\, Asheville\, NC\, 28806\, United States
CATEGORIES:Class,Craft Your Commerce,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240801T100000
DTEND;TZID=America/New_York:20240801T110000
DTSTAMP:20260423T024038
CREATED:20240603T201402Z
LAST-MODIFIED:20240731T153956Z
UID:10002692-1722506400-1722510000@wpengine.mountainbizworks.org
SUMMARY:Orientation Session (Virtual) - CLOSED
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Program Manager\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs. 
URL:https://wpengine.mountainbizworks.org/event/orientation-session-virtual-7/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240720T093000
DTEND;TZID=America/New_York:20240720T123000
DTSTAMP:20260423T024038
CREATED:20240528T172436Z
LAST-MODIFIED:20240528T174157Z
UID:10002689-1721467800-1721478600@wpengine.mountainbizworks.org
SUMMARY:Fundaciones Planeación de Negocios
DESCRIPTION:Planifique\, crezca y administre su negocio con nuestro curso de planeación de negocios\, Fundaciones! \nFecha: La clase se reunirá todos los sábados a partir del 20 de julio. \nHora: 9:30 am – 12:30 pm \nUbicación: East Marion Pentecostal Holiness Church 900 Baldwin Ave\, Marion\, NC 28752 \nPrecio del Curso\nEl costo del curso es de $225 dólares; Tenemos algunas becas parciales que están disponibles para las personas que necesitan ayuda. Se requiere de un depósito mínimo de 50% del total al momento de la inscripción para reservar su lugar. Hay disponibilidad de proporcionarle un plan de pago si su situación lo requiere. Le enviaremos un correo electrónico con instrucciones para saber cuales son los siguientes pasos. Esperamos que aproveche esta oportunidad y no deje que el dinero sea un obstáculo para ser parte de la clase de Fundaciones.  \nEn Mountain Bizwork\, valoramos las conexiones y relaciones humanas que se desarrollan a través de conocerlo y comprender mejor su negocio y situación actual. Se incluirá un enlace de pago en su correo electrónico de confirmación\, pero también le invitamos a que se comunique con nosotros a través de correo electrónico o llamarnos directamente. \n \nInformación de Becas\nSi vive en la ciudad de Asheville o en el WNC rural y tiene ingresos bajos a moderados\, puede calificar para una beca. Complete el formulario de registro en línea y acceda a la solicitud de beca dentro del formulario. Cada clase tiene un número limitado de becas disponibles por orden de llegada.  \n \nHorario de Clase\nSi no tiene acceso a una computadora\, Mountain BizWorks puede prestarle una computadora portátil para la clase. Para solicitar una computadora portátil\, envíe un correo electrónico jenny@mountainbizworks.org \nNos reuniremos el mismo día y hora a las 9:30 am. Llegue temprano cada semana durante siete semanas. Se recomienda asistir a todas las clases para no quedarse atrás en ninguna de las materias. \nLa primera y segunda sesion son requeridas\, pero si tiene un conflicto de horario en el que perderá cualquier otra clase\, requerimos que nos avise con tiempo. Avísale a Jenny. Si pierde alguna clase le apoyaremos con enviarle el material de la sesión para que en su tiempo individual pueda ponerse al tanto de las tareas y esté listo en la siguiente sesión. \n 
URL:https://wpengine.mountainbizworks.org/event/fundaciones-planeacion-de-negocios-8/
LOCATION:East Marion Pentecostal Holiness Church\, 900 Baldwin Ave\, Marion\, 28752\, United States
CATEGORIES:Course,En Espanol,Event,Fundaciones,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240718T180000
DTEND;TZID=America/New_York:20240718T210000
DTSTAMP:20260423T024038
CREATED:20240620T160425Z
LAST-MODIFIED:20240620T175635Z
UID:10002701-1721325600-1721336400@wpengine.mountainbizworks.org
SUMMARY:Understanding Owner-Occupied Commercial Real Estate: A Guide to Buying Your Building
DESCRIPTION:Do you want to own the building where your business operates? This class aims to provide participants with an introductory understanding of owner-occupied commercial real estate\, empowering you to make informed decisions when considering purchasing a building for your business. By the end of the course\, participants will learn the fundamentals of commercial real estate and enable you to take the first steps toward connecting with the specialists that can help make strategic decisions about purchasing a building.
URL:https://wpengine.mountainbizworks.org/event/understanding-owner-occupied-commercial-real-estate-a-guide-to-buying-your-building-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Expanding Ownership,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240718T093000
DTEND;TZID=UTC:20240718T123000
DTSTAMP:20260423T024038
CREATED:20240410T150350Z
LAST-MODIFIED:20240628T180252Z
UID:10002675-1721295000-1721305800@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (AVL) - FULL
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nFor questions\, contact Holly Rivers\, holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-avl-2/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Course,Foundations Business Planning,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240712T100000
DTEND;TZID=America/New_York:20240712T123000
DTSTAMP:20260423T024038
CREATED:20240510T170525Z
LAST-MODIFIED:20240510T170525Z
UID:10002671-1720778400-1720787400@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-4/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240709T100000
DTEND;TZID=America/New_York:20240709T110000
DTSTAMP:20260423T024038
CREATED:20240510T173535Z
LAST-MODIFIED:20240703T161434Z
UID:10002680-1720519200-1720522800@wpengine.mountainbizworks.org
SUMMARY:Orientation Session (AVL - In Person) - FULL
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Program Coordinator\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs. 
URL:https://wpengine.mountainbizworks.org/event/orientation-session-avl-in-person/
LOCATION:Mountain BizWorks Asheville Office\, 153 Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240702T173000
DTEND;TZID=America/New_York:20240702T200000
DTSTAMP:20260423T024038
CREATED:20240426T191512Z
LAST-MODIFIED:20240617T144941Z
UID:10002678-1719941400-1719950400@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials Course (Virtual)
DESCRIPTION:You have a product or a service to sell. You are ready to tell the world about it. But\, how? With so many ways to market your business\, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable.  \nJoin marketing and branding expert Murphy Funkhouser\, owner of BrandStage Consulting\, for this 6-week ccourse on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The course will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy\, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to\, eventually\, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service. \nThis course is best for:\n \n1) Businesses that have an established/well-formulated business model or concept\n2) Businesses that are ready to bring their product to market\n3) Businesses that are ready to learn the basics of marketing and branding to formulate a practical (and tactical!) marketing plan\n4) Strongly Recommended but Not Required: Completion of Foundations Course or some business coaching before signing up for the course\n 
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20240628T133000
DTEND;TZID=America/Halifax:20240628T160000
DTSTAMP:20260423T024038
CREATED:20240520T200537Z
LAST-MODIFIED:20240628T165128Z
UID:10002683-1719581400-1719590400@wpengine.mountainbizworks.org
SUMMARY:Invested Course - CLOSED
DESCRIPTION:Securing funding is essential for fueling expansion\, innovation\, and sustainability. Whether you’re a startup seeking initial investment or an established business looking to scale\, navigating the capital landscape can be daunting. In our Invested Course\, we’ll review types of business capital (including debt\, equity\, and working capital) and how and when to use each. \nThe 5-session course will take place via Zoom on the following Fridays: \n\nJune 28 – Session 1: 1:30-4pm\nJuly 5– Session 2: 1:30-4pm\nJune 12 – Session 3: 1:30-4pm\nJune 19 – Session 4: 1:30-4pm\nJune 26 – Session 5: 1:30-4pm\n\nKey Topics Include: \n\nUnderstanding the fundamentals of debt and equity financing.\nAssessing your business’s capital needs and financial readiness.\nExploring traditional and alternative sources of debt capital.\nLeveraging assets and collateral.\nEvaluating the pros and cons of raising investor capital.\nCrafting effective business valuations\, investment plans and investor pitches.\nNegotiating equity agreements and managing investor relations.\nExploring the importance of and different types of exit strategies.\n\nWhether you’re a solopreneur with a promising idea or a seasoned entrepreneur seeking growth opportunities\, this workshop will provide invaluable insights to help you navigate the complex landscape of small business funding. Join us and unlock the potential of your business with the right capital strategy. \nCourse participants will also have the opportunity to pitch their business at the capstone Mountain Raise event in November. \nRegister for the course. Thanks to the generous funding from the Minority Business Development Agency’s Capital Readiness grant\, the course fee is only $75 for the primary participant and $25 for additional participants from the same company.
URL:https://wpengine.mountainbizworks.org/event/invested-course/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Event,Invested,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240625T130000
DTEND;TZID=America/New_York:20240625T143000
DTSTAMP:20260423T024038
CREATED:20240610T183712Z
LAST-MODIFIED:20240610T185958Z
UID:10002696-1719320400-1719325800@wpengine.mountainbizworks.org
SUMMARY:Food Manufacturing for Farmers
DESCRIPTION:About this workshop: A farmer-to-farmer workshop and roundtable on creating value-added products from your produce\, and making the most of the equipment and resources available to grow your business and extend your season. Featuring a presentation from Joel Mowery (Smokin J’s Fiery Foods)\, and a facility tour of WNC FoodWorks\, a nonprofit food business incubator and production facility located at the WNC Farmers Market. \n \nWhat you’ll learn: How to get started making (or scale up an existing home production of) value added foods such as jams\, jellies\, pickles\, hot sauces\, syrups\, pies\, etc. that diversify your market offerings & revenue streams\, make high-value products out of less-than-perfect produce\, and prevent food waste. \n \nYou’ll hear from and get to talk shop with an experienced farmer who’s built a business from raw startup\, to producing in a shared kitchen\, to buying & outfitting his own production space just down the road from the farm. \n \nYou’ll also get a chance to talk with professional food production facility managers who can help you understand what kinds of equipment might be a good fit for products you’re considering making (or scaling up)\, and how to ensure that you’re following food safety best practices and minimizing risk\, while maximizing the return on your time and hard-earned money.\n \nWho should attend: Farmers who are either looking to start selling value-added products\, or wanting to scale up an existing home production.\n \nCost: Nothing! This is a free workshop\, made possible through a collaboration between ASAP\, Mountain BizWorks\, and the Center for Agricultural & Food Entrepreneurship\, and funded via a grant from the Southern Risk Management Education Center.
URL:https://wpengine.mountainbizworks.org/event/food-manufacturing-for-farmers/
LOCATION:WNC FoodWorks\, 570 Brevard Rd Unit 9\, Asheville\, 28806\, United States
CATEGORIES:Appalachian Grown Farm Business Initiative,Class,Course,Event,Growth Initiative,In-Person,Learn,Legal Workshop,Local Food & Farming Initiatives,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240619T173000
DTEND;TZID=America/New_York:20240619T200000
DTSTAMP:20260423T024038
CREATED:20240530T204527Z
LAST-MODIFIED:20240612T192949Z
UID:10002691-1718818200-1718827200@wpengine.mountainbizworks.org
SUMMARY:Herramientas Financieras - En Persona
DESCRIPTION:Aproveche un pase de serie financiera con descuento\nNuestra serie financiera se compone de tres clases que cubren de manera integral las habilidades y herramientas financieras básicas que todo emprendedor necesita para iniciar y administrar un negocio exitoso. \n \nClases incluidas en la Serie Financiera: \nHerramientas Financieras\, miércoles 19 + 26 de junio – Herramientas financieras le presentará las herramientas para comprender los conceptos básicos de las finanzas comerciales para que pueda tomar decisiones informadas sobre cómo organizar y administrar las finanzas de su empresa. Los temas discutidos son mantenimiento de registros; teneduría de libros; contabilidad; crear\, comprender y utilizar estados e informes financieros. \n  \nIntroducción a QuickBooks\, miércoles 3 de julio – Esta clase brinda una descripción general de QuickBooks y los diferentes niveles de suscripción\, y le enseñará cómo navegar por el tablero y explorar la función de informes para generar informes que se pueden personalizar según sus necesidades. Cuando complete esta clase\, conocerá las mejores maneras de moverse\, ingresar transacciones diarias\, obtener la información que necesita de QuickBooks y poderosas herramientas de informes que ayudarán a su empresa a tomar buenas decisiones.  \n  \nUn pase de serie financiera: $60
URL:https://wpengine.mountainbizworks.org/event/herramientas-financieras-en-persona-3/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Class,Course,En Espanol,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240607T100000
DTEND;TZID=America/New_York:20240607T120000
DTSTAMP:20260423T024038
CREATED:20240424T175128Z
LAST-MODIFIED:20240516T155318Z
UID:10002676-1717754400-1717761600@wpengine.mountainbizworks.org
SUMMARY:Intro to Invested
DESCRIPTION:Welcome to our Intro to Invested class! This two hour session will review the Invested 5-week course\, what is covered\, and who should participate. We’ll dive into the essentials of acquiring capital for your small business ventures. Whether you’re launching a startup or looking to expand an existing business\, understanding the ins and outs of capital acquisition is crucial for success. \nCovered in this class are: \nIntroduction to Small Business Capital \n\n We’ll start by defining what small business capital is and why it’s essential for the growth and sustainability of your business.\n We will review the various types of capital from debt\, equity\, working capital\, and grants funding.\n We’ll cover the pros and cons of each type of capital and determine which option best aligns with your business goals and financial needs.\n\nSources of Funding \n\nExplore the various sources of funding available to small businesses\, including traditional banks\, CDFIs\, online lenders\, venture capitalists\, angel investors\, crowdfunding platforms\, friends & family\, retained earnings\, and government grants.\nEvaluate the pros and cons of each funding source and determine which option best aligns with your business goals and financial needs.\n\nPreparing for Funding \n\nDiscover the key elements investors and lenders look for when considering funding opportunities\, such as a solid business concept\, market research\, financial projections\, and a well-defined growth strategy.\nLearn the components of a compelling pitch/proposal to effectively communicate your business idea and attract investor or debt funding. \n\n  \nIn partnership with:
URL:https://wpengine.mountainbizworks.org/event/intro_to_invested/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Invested,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240604T100000
DTEND;TZID=America/New_York:20240604T110000
DTSTAMP:20260423T024038
CREATED:20240426T183039Z
LAST-MODIFIED:20240426T183039Z
UID:10002677-1717495200-1717498800@wpengine.mountainbizworks.org
SUMMARY:Orientation Session (Virtual)
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Program Coordinator\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs. 
URL:https://wpengine.mountainbizworks.org/event/orientation-session-virtual-6/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240523T180000
DTEND;TZID=America/New_York:20240523T190000
DTSTAMP:20260423T024038
CREATED:20240222T004819Z
LAST-MODIFIED:20240222T004819Z
UID:10002664-1716487200-1716490800@wpengine.mountainbizworks.org
SUMMARY:Orientation Session (Virtual)
DESCRIPTION:Join us for an information session to discover what resources are available at Mountain BizWorks that will help you start\, grow\, and thrive in your business. Hosted by our Learning Program Coordinator\, Holly Rivers\, this session is a great opportunity to learn more about Mountain BizWorks’ small business lending and learning programs. 
URL:https://wpengine.mountainbizworks.org/event/orientation-session-virtual-5/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Event,Learn,Online,Orientation Session
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240520T173000
DTEND;TZID=America/New_York:20240520T200000
DTSTAMP:20260423T024038
CREATED:20240315T005001Z
LAST-MODIFIED:20240509T194315Z
UID:10002672-1716226200-1716235200@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of accounting software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-virtual-3/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Financial Series,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240509T140000
DTEND;TZID=America/New_York:20240509T160000
DTSTAMP:20260423T024038
CREATED:20240215T175601Z
LAST-MODIFIED:20240227T204450Z
UID:10002661-1715263200-1715270400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Sales for Introverted Creatives
DESCRIPTION:Sales is all about relationships and managing expectations. We are all in sales\, whether we realize it or not\, like it or not. In this workshop\, attendees will learn how not being a salesperson can be your strongest asset! Finding your authentic voice will help you make sales if you king know your craft and get interested in the art and science of creative communication and psychology. \nThis interactive session will take a look at the why behind methods from which you can build on. The first step is getting comfortable with being uncomfortable (in a non-scary way). This is focused on communication tools and self work to overcome your internal roadblocks.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-sales-for-introverted-creatives/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240509T093000
DTEND;TZID=America/New_York:20240509T123000
DTSTAMP:20260423T024038
CREATED:20240315T001619Z
LAST-MODIFIED:20240509T134712Z
UID:10002670-1715247000-1715257800@wpengine.mountainbizworks.org
SUMMARY:Alpine
DESCRIPTION:The Alpine Course is designed to support founders of businesses that have been operating for at least one year.\n\n \nAlpine will give you the opportunity to explore your options by assessing where you have been through financial\, marketing and customer analytics along with revisiting your mission\, vision\, and values\, as well as peer to peer support. This course will help you ideate new ways of doing business\, create a deep understanding of your financials and what they mean\, and examine your customer segment through a variety of exercises and conversations. We will re-connect with your why and help you imagine new short and long term goals to grow and sustain your business.\n \nDuring this 5-week course\, you will get up and out of your day-to-day operations and regain an aerial perspective of where you have been\, where you are now\, and where your business is headed in a peer-to-peer learning environment.\n\n \nThis course will build on the core concepts of our popular Foundations Business Planning course while also assisting entrepreneurs in determining whether our ScaleUp WNC program may be a good fit for them in the future.  \n\n \n 
URL:https://wpengine.mountainbizworks.org/event/alpine-5/
LOCATION:Mountain BizWorks Asheville Office\, 153 Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Alpine,Class,Course,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240507T173000
DTEND;TZID=America/New_York:20240507T203000
DTSTAMP:20260423T024038
CREATED:20240327T184245Z
LAST-MODIFIED:20240419T203742Z
UID:10002674-1715103000-1715113800@wpengine.mountainbizworks.org
SUMMARY:Foundations Business Planning Course (Virtual)
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-virtual-3/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Course,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240507T140000
DTEND;TZID=America/New_York:20240507T160000
DTSTAMP:20260423T024038
CREATED:20240215T175610Z
LAST-MODIFIED:20240229T183823Z
UID:10002660-1715090400-1715097600@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: AI for Creatives
DESCRIPTION:AI is a hot topic\, but the technology behind it isn’t going away. In AI for Creatives\, you’ll learn both opportunities and challenges presented by AI in the creative sector. The workshop will provide artists\, makers\, and creative entrepreneurs with a realistic understanding of AI’s role\, addressing ethical concerns\, and exploring how both conversational AI and image generation tools can amplify individual creativity and business growth.   \nJoin us for a balanced\, in-depth understanding of AI’s role in the creative sector\, addressing concerns\, and highlighting opportunities.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-ai-for-creatives/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240502T120000
DTEND;TZID=America/New_York:20240502T140000
DTSTAMP:20260423T024038
CREATED:20240215T175628Z
LAST-MODIFIED:20240227T204421Z
UID:10002659-1714651200-1714658400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Client Relationships and Navigating Sticky Client Situations
DESCRIPTION:When you work one-on-one with commissions and clients\, skill isn’t enough. The truth is\, there’s a lot more to facilitating a smooth project than doing nice work. In this workshop\, we’ll talk about how to make sure your clients have a 5-star experience through every touchpoint of your collaboration\, from the moment they inquire to when it’s time to say goodbye. Topics include boundary-setting\, presenting work to clients\, navigating feedback\, sharing final deliverables\, and more. \nWe’ll also review how to navigate sticky client situations\, and steer projects back on track when they start to go off the rails. If you’ve ever wondered what to do when a client disappears and stops responding\, a client is unhappy with the results\, or a client makes a request that has you cringing — we’ll cover it all! \nYou’ll walk away feeling confident about guiding projects that lead to rave reviews\, repeat clients\, and referrals.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-client-relationships-and-navigating-sticky-client-situations/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240430T120000
DTEND;TZID=America/New_York:20240430T140000
DTSTAMP:20260423T024038
CREATED:20240215T175754Z
LAST-MODIFIED:20240227T204411Z
UID:10002658-1714478400-1714485600@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Grant Writing for Artists
DESCRIPTION:The world of grants may seem intimidating\, but the truth is much more formula: following directions and determining best alignment for your needs and the funders’ priorities. In Grant Writing for Artists\, workshop attendees will learn the basics of developing proposals for grant funding from foundations\, arts councils\, and government agencies. This will include an overview of philanthropic funding and how to partner with nonprofits.  \nWe’ll look at real applications together and discuss strategies for finding opportunities\, generating narratives\, developing budgets and portfolios\, managing timelines\, stewarding relationships\, and more. There will be ample time for questions\, discussion\, and for troubleshooting your grant challenges.  
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-grant-writing-for-artists/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240424T140000
DTEND;TZID=America/New_York:20240424T160000
DTSTAMP:20260423T024038
CREATED:20240220T170158Z
LAST-MODIFIED:20240227T204305Z
UID:10002657-1713967200-1713974400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce: Canva for Creatives
DESCRIPTION:Canva is a powerful tool for DIY content creation that artists\, craftspeople\, and creative professionals can use to produce everything from social media posts to business cards to digital ads to videos. There are many design tools available online\, but Canva offers a wide variety of templates\, opportunities for customization\, excellent online tutorials\, and the ability to embrace multimedia. Join digital marketing and social media expert Sarah Benoit as she shares tips and best practices for using Canva to tell your story\, share your passion\, and make connections with collectors\, customers\, and fans. Come prepared to ask questions and engage with others.   
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-canva-for-creatives/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240423T173000
DTEND;TZID=UTC:20240423T203000
DTSTAMP:20260423T024038
CREATED:20240227T210745Z
LAST-MODIFIED:20240530T181958Z
UID:10002666-1713893400-1713904200@wpengine.mountainbizworks.org
SUMMARY:(FULL & CLOSED) Foundations Business Planning For Creatives Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Holly Rivers holly@mountainbizworks.org.  \nThis is part of the Craft Your Commerce Workshop Series Investing for Creatives.  \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-for-creatives-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Craft Your Commerce,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240423T100000
DTEND;TZID=America/New_York:20240423T123000
DTSTAMP:20260423T024038
CREATED:20240229T000154Z
LAST-MODIFIED:20240419T204632Z
UID:10002667-1713866400-1713875400@wpengine.mountainbizworks.org
SUMMARY:Financial Series (Virtual)
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports.  \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions.  \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-in-person-avl/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240417T093000
DTEND;TZID=UTC:20240417T123000
DTSTAMP:20260423T024038
CREATED:20240222T011254Z
LAST-MODIFIED:20240410T142356Z
UID:10002665-1713346200-1713357000@wpengine.mountainbizworks.org
SUMMARY:Full & Closed Foundations Business Planning Class (AVL)
DESCRIPTION:Our Foundations business planning class helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies. They will leave the course with a comprehensive business plan\, a clear vision for their business\, and concrete tasks for future work. \nThroughout the class\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nFor questions\, contact Holly Rivers\, holly@mountainbizworks.org.  \nRegistration\nComplete our online registration form to hold your seat in the class of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-class-avl/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Course,Foundations Business Planning,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240417T093000
DTEND;TZID=America/New_York:20240417T120000
DTSTAMP:20260423T024038
CREATED:20240209T010926Z
LAST-MODIFIED:20240312T184533Z
UID:10002654-1713346200-1713355200@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials (Virtual)
DESCRIPTION:You have a product or a service to sell. You are ready to tell the world about it. But\, how? With so many ways to market your business\, it can be overwhelming to a small business owner to select and create a marketing strategy that is both effective and affordable.  \nJoin marketing and branding expert Murphy Funkhouser\, owner of BrandStage Consulting\, for this 6-week master class on the basic principles of branding (establishing market comprehension and affinity for your business) and marketing (which tools to use to attract and convert customers). The class will cover the basics of marketing strategy and tactics. It also includes multiple hands-on opportunities for you to brainstorm and write your very own marketing plan and develop the fundamentals of your brand such as website copy\, social media messaging and aesthetic. You will walk away from this class with tangible tools you can use to market your business today and to\, eventually\, become an enduring and memorable brand! This class is ideal for new business owners or for business owners who have only a rudimentary understanding of how to market their product or service. \nThis course is best for:\n \n1) Businesses that have an established/well formulated business model or concept\n2) Businesses that are ready to bring their product to market\n3) Businesses that are ready to learn the basics of marketing and branding in order to formulate a practical (and tactical!) marketing plan\n4) Strongly Recommended but Not Required: Completion of Foundations Course or some business coaching prior to signing up for course\n 
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-avl-office/
LOCATION:153 South Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
END:VCALENDAR