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DTSTART;TZID=America/New_York:20250731T090000
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DTSTAMP:20260421T122740
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UID:10002834-1753952400-1753977600@wpengine.mountainbizworks.org
SUMMARY:Show Ready: Strategies for Craft Show Success
DESCRIPTION:Workshop Description: \nThis course outlines essential tools and strategies for preparing to sell your work at a craft show or market. From booth setup and pricing to branding and customer engagement\, we’ll cover key logistics that often get overlooked while artists are focused on producing the work itself. Whether you’re planning your first show or looking to improve your market presence\, this course is designed to help you show up prepared\, polished\, and ready to sell. \nThe class will run 9:00 am – 4:00 pm\, with a 1-hour lunch break at about noon. Catered lunch is included in the ticket price. \nInstructor Bio: \nLaura Wood is a full-time jewelry artist living in Asheville\, North Carolina. Her creative practice began in dance and shifted to contemporary jewelry in college\, at University of Georgia\, where she was introduced to jewelry and metalsmithing. A performative arts background continues to influence her work. Sculptural forms are thoughtfully engineered for the body and are intended to contribute to a daily experience. \nHer jewelry is represented in galleries and exhibitions nationally and internationally and has exhibited in widely celebrated craft expositions including the Smithsonian Craft Show in Washington\, DC\, American Craft Council Show in Baltimore\, MD\, and Sculpture\, Objects\, Functional Art and Design Expo (SOFA) in Chicago\, Illinois. Her retail store\, opened in 2024\, is located in the River Arts District of Asheville\, NC. \nLaura’s work is among the permanent collections of the Gregg Museum of Art at North Carolina State University (NC)\, The Racine Art  Museum (WI)\, The Mint Museum (NC)\,  The Enamel Arts Foundation in Los Angeles (CA)\, The Philadelphia Museum of Art (PA)\, Yale University Art Gallery (CT)\, Arkansas Museum of Fine Arts (AR) and The Crocker Art Museum (CA). \nLaura completed a three-year term in the resident artist program at Penland School of Craft (2017-2020). She is the founding voice of the annual ECU Symposium (2010) and co-founder of Jewelry Edition (2012-2021). The retail store\, Laura Wood Jewelry opened in the River Arts District\, Asheville\, NC in 2024. She earned a BFA from the University of Georgia (2007) and an MFA in metal design from East Carolina University (2011).
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-show-ready/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250725T110000
DTEND;TZID=America/New_York:20250725T130000
DTSTAMP:20260421T122740
CREATED:20250611T163107Z
LAST-MODIFIED:20250611T163107Z
UID:10002824-1753441200-1753448400@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | Digital Organization for Creatives: Using Google Drive
DESCRIPTION:Do you have a messy digital “filing cabinet”? Would you like to streamline your creative business in the cloud? In this workshop\, learn how to organize your digital workspace using Google Suite and get a crash course on how to: \n\nOrganize files and folders in your Drive\nCollaborate and safely share files\nUtilize Google Docs and Sheets for your projects\nIntegrate your emails with Gmail\nManage your schedule in Google Calendar\n\n💻 Please bring your laptop\, tablet\, or phone to the workshop so you can follow along in real time. \nAbout the Instructor: \nTracey Carswell (they/them) is a queer coach\, artist\, entrepreneur\, and stage III breast cancer survivor who is passionate about leadership and empowering underrepresented communities. They are the founder of Powerful in Pink\, a brand that offers coaching\, business support\, curation\, and community building opportunities for artists and entrepreneurs. \nTracey’s commitment to community building is evident in their work as co-founder of Queer Metalsmiths\, a community space that uplifts 2SLGBTQIA+ jewelers\, metalsmiths\, and makers; with a focus on empowering individuals who have been excluded or marginalized in traditional creative and entrepreneurial fields. \nOverall\, Tracey’s commitment to community is the driving force behind their work. They strive to help individuals achieve their goals and create meaningful connections within their communities through their unique perspective and approach to personal and professional growth. \n@powerfulinpinkbytlc \nhttps://www.traceycarswell.com/ \n@queermetalsmiths \nhttps://www.queermetalsmiths.com/
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-digital-organization-for-creatives-using-google-drive/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250708T130000
DTEND;TZID=America/New_York:20250708T160000
DTSTAMP:20260421T122740
CREATED:20250609T132338Z
LAST-MODIFIED:20250609T133316Z
UID:10002823-1751979600-1751990400@wpengine.mountainbizworks.org
SUMMARY:Design Decoded: Canva for Creatives
DESCRIPTION:Design Decoded: Canva for Creatives is a hands-on learning lab (aka action workshop)\, led by Top 5% Canva Designer and local creative entrepreneur\, Cortina Caldwell\, thoughtfully crafted with the needs of creative entrepreneurs & contractors in mind. Treat this like Craft Your Commerce-sponsored “design office hours”—bring unfinished graphics\, branding questions\, or just show up ready to steal my favorite Canva hacks. \n👉 After registering\, email any design you want considered \nfor the live coaching part of the lab (cortina@brandevangelist.io). \n🎯 THE PROBLEM \n\nOverwhelmed by DIY design but can’t afford a pro?\nSpending too much time tweaking templates instead of growing your biz?\n\n🎯 WHAT THIS LAB WILL HELP YOU WITH: \n✔ Branding shortcuts – Set up a Canva brand kit (so everything stays on-point).\n✔ Pro design tricks – Make your marketing stand out (even if you’re not a designer).\n✔ Time-savers – Automate stuff you’re doing manually (resizing for IG\, LinkedIn\, etc.).\n✔ Money-savers – Tap into amazing tools inside Canva you’re probably missing.\n✔ Design with Confidence – Stop stressing over visuals and get back to making money. \n💡 BONUS: Join my private community Discord for ongoing support\, exclusive network discounts\, and first-look at future design\, marketing\, branding and business guides+ \nAll registrants will receive a recording of the workshop\, and an access link for the Discord community. \nInstructor Bio: \nCortina Jenelle Caldwell (Cortina) is a brand strategist utilizing technology\, media and design to spark new ideas\, human connections and place-based experiences through visual storytelling and creative architecture. Cortina earned her Masters in Business Management & Leadership (2015) after soft launching a creative consultancy (2014) in response to the limited resources available to Appalachian entrepreneurs in the creative sector. Cortina was awarded Emerging Entrepreneur of the Year by WNC MEDWeek (2012); going on to join the ranks of 40 Under Forty (2013); a Tzedek Impact Award for her work under the Artists Designing Evolution (adé PROJECT) umbrella (2019-2020); KNOW Women of Asheville (2021); several industry awards for Brand Evangelist including “Most Client-Focused Copywriting and Branding Agency” by the Southern States Business Awards; and membership in prestigious creative leadership cohorts – ArtsBuild’s Periscope Chattanooga and River City Company’s Emerging Producer Program (2024-2025). Cortina is also a certified creative facilitator and award-winning grant writer\, often using these skills to help nonprofits as low/pro-bono work. In early 2025\, Cortina gained notoriety for her extensive work and skills in Canva\, being applauded by the global platform as a “Top 5% Designer”; and became an inductee into Who’s Who in America for her contributions to media and business. Cortina credits her achievements to her circle of mentors\, especially her first true mentor\, her grandmother\, who taught her the joy of hard work\, importance of taking care of community\, and how to share God-given talents through entrepreneurship.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-design-decoded-canva-for-creatives/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Craft Your Commerce,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250627T110000
DTEND;TZID=America/New_York:20250627T130000
DTSTAMP:20260421T122740
CREATED:20250328T171555Z
LAST-MODIFIED:20250328T171555Z
UID:10002793-1751022000-1751029200@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | Grow with Intention: A Skills and Strategy Workshop
DESCRIPTION:Do you need help running your business but aren’t sure what tasks to hire out? \nIn this interactive workshop\, tools are provided to help you identify what facets of your business you are most highly skilled in and what pieces make the most sense (time\, budget\, and skills wise) to outsource to others.  We will take time as a group to complete a personal skill assessment and break into smaller groups with fellow creative business owners to discuss our findings. Getting really clear about what knowledge\, skills\, and abilities to hire for makes creating job postings a breeze and helps you find candidates who are the best fit for the job. \nAbout the Presenter: \nJillian Wright\, PHR (she/her/hers) is a certified HR professional with over eighteen years of experience working in anti-racist\, anti-oppression centered people operations (aka HR) for non-profit and mission-driven workplaces. She started Begin Again HR to provide intentional\, inclusive HR support for value-driven companies that care deeply about their people. \nJillian’s passion for people-support and behavioral psychology in the workplace along with her deep personal commitment to social justice as a member of the queer community has fueled her desire to help leaders create workplaces where their people can shine. \nWhen she’s not working\, Jillian enjoys dancing\, hiking\, reading\, and building forts with her two energetic kiddos.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-grow-with-intention/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250610T173000
DTEND;TZID=America/New_York:20250610T200000
DTSTAMP:20260421T122740
CREATED:20250319T170235Z
LAST-MODIFIED:20250319T171551Z
UID:10002789-1749576600-1749585600@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports. \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions. \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-21/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250530T093000
DTEND;TZID=America/New_York:20250530T120000
DTSTAMP:20260421T122740
CREATED:20250402T181108Z
LAST-MODIFIED:20250402T181123Z
UID:10002804-1748597400-1748606400@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials Course
DESCRIPTION:Ready to Market Your Business? Start Here! \nYou’ve got a product or service you’re excited to share with the world—but how do you get the word out? With so many marketing options available\, it can feel overwhelming to create a strategy that’s both effective and affordable. \nJoin us for a 6-week course that will help you master the basics of branding and marketing. Together\, we’ll explore the fundamentals of: \n\nBranding: Build recognition and trust by establishing a strong identity and creating a connection with your audience.\nMarketing: Learn which tools and strategies will attract\, engage\, and convert customers effectively.\n\nThis course includes interactive\, hands-on exercises to help you: \n\nDevelop a marketing plan tailored to your business.\nCraft website copy that captures your message.\nCreate engaging social media content and refine your brand’s aesthetic.\n\nBy the end of this course\, you’ll walk away with actionable tools to market your business confidently today—and a roadmap to grow into an enduring\, memorable brand! \nThis course is perfect for: \n\nBusiness owners with an established concept or business model.\nEntrepreneurs ready to bring their product or service to market.\nAnyone eager to learn the essentials of marketing and branding while creating a practical\, tactical marketing plan.\n\nRecommended but not required: Completion of our Foundations Course or prior business coaching.
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-course/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Class,Course,In-Person,Learn,Marketing
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250523T110000
DTEND;TZID=America/New_York:20250523T130000
DTSTAMP:20260421T122740
CREATED:20250328T170811Z
LAST-MODIFIED:20250424T154308Z
UID:10002791-1747998000-1748005200@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | Finding Your Audience: How to Attract Your Dream Clients
DESCRIPTION:Do you want more ideal clients? This workshop will teach you how to get clear on your Dream clients\, where to find them\, and how to better connect with them. \nKey Takeaways: \n\nClarity around your Dream Client (hint: it might not be your existing one)\nWhere to find your people online and offline\nConnection and outreach strategies\nLinkedIn\, Instagram\, and other paths to connect\n90-Day Action Plan\n\nThe Instructor: \n\nJacqueline Boone\, Founder + CEO of The Dream Academy
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-finding-your-audience/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250514T093000
DTEND;TZID=America/New_York:20250514T123000
DTSTAMP:20260421T122740
CREATED:20250328T171049Z
LAST-MODIFIED:20250416T200412Z
UID:10002792-1747215000-1747225800@wpengine.mountainbizworks.org
SUMMARY:Alpine
DESCRIPTION:The Alpine Course is designed to support founders of businesses that have been operating for at least one year.\n\n\nAlpine will give you the opportunity to explore your options by assessing where you have been through financial\, marketing and customer analytics along with revisiting your mission\, vision\, and values\, as well as peer to peer support. This course will help you ideate new ways of doing business\, create a deep understanding of your financials and what they mean\, and examine your customer segment through a variety of exercises and conversations. We will re-connect with your why and help you imagine new short and long term goals to grow and sustain your business.\n\nDuring this 6-week course\, you will get up and out of your day-to-day operations and regain an aerial perspective of where you have been\, where you are now\, and where your business is headed in a peer-to-peer learning environment.\n\n\nThis course will build on the core concepts of our popular Foundations Business Planning course while also assisting entrepreneurs in determining whether our ScaleUp WNC program may be a good fit for them in the future.
URL:https://wpengine.mountainbizworks.org/event/alpine-7/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Alpine,Class,Course,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250430T173000
DTEND;TZID=America/New_York:20250430T200000
DTSTAMP:20260421T122740
CREATED:20250314T214841Z
LAST-MODIFIED:20250422T200743Z
UID:10002784-1746034200-1746043200@wpengine.mountainbizworks.org
SUMMARY:FULL - Series Financieras - En Persona
DESCRIPTION:Nuestra serie financiera se compone de tres clases que cubren de manera integral las habilidades y herramientas financieras básicas que todo emprendedor necesita para iniciar y administrar un negocio exitoso. \n\nClases incluidas en la Serie Financiera: \nHerramientas Financieras – Herramientas financieras le presentará las herramientas para comprender los conceptos básicos de las finanzas comerciales para que pueda tomar decisiones informadas sobre cómo organizar y administrar las finanzas de su empresa. Los temas discutidos son mantenimiento de registros; teneduría de libros; contabilidad; crear\, comprender y utilizar estados e informes financieros. \n  \nIntroducción a QuickBooks – Esta clase brinda una descripción general de QuickBooks y los diferentes niveles de suscripción\, y le enseñará cómo navegar por el tablero y explorar la función de informes para generar informes que se pueden personalizar según sus necesidades. Cuando complete esta clase\, conocerá las mejores maneras de moverse\, ingresar transacciones diarias\, obtener la información que necesita de QuickBooks y poderosas herramientas de informes que ayudarán a su empresa a tomar buenas decisiones.  \n  \nUn pase de serie financiera: $60
URL:https://wpengine.mountainbizworks.org/event/series-financieras-en-persona-2/
LOCATION:TBA
CATEGORIES:Class,Course,En Espanol,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250425T110000
DTEND;TZID=America/New_York:20250425T130000
DTSTAMP:20260421T122740
CREATED:20250328T163154Z
LAST-MODIFIED:20250328T163154Z
UID:10002790-1745578800-1745586000@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect | From Clicks to Customers: How to Build a Website that Converts
DESCRIPTION:Your website should do more than just exist. It should be your hardest-working sales tool! \nIn this workshop\, we’ll break down what makes a website easy to navigate and powerful enough to convert visitors into customers and clients. You’ll walk away knowing how to spot weak areas on your site\, fix common mistakes\, and make small tweaks that lead to big results. \nYou’ll also have the opportunity to get a short review of your website with personalized feedback and recommendations to make it work better for your business. \nAbout the Instructor: Alyssa Phillips Downey is the owner of Amp’d Designs\, helping businesses get noticed through bold\, unforgettable Branding & Web Design that is deeply rooted in both strategy and business goals\, and looks beautiful too. She loves working with fearless and ambitious entrepreneurs on designs that convey the intention and quality they put into their work.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-from-clicks-to-customers/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250421T160000
DTEND;TZID=America/New_York:20250421T190000
DTSTAMP:20260421T122740
CREATED:20250407T214701Z
LAST-MODIFIED:20250407T220021Z
UID:10002807-1745251200-1745262000@wpengine.mountainbizworks.org
SUMMARY:Clase de Computación - En Persona
DESCRIPTION:Aprende como usar tu computadora\, usar Zoom\, Google y sus herramientas\, y Excel o Sheets para hacer tus cuentas.  \nRegístrese para el curso de Series Financieras en persona en esta clase de computación\, o envíe un mensaje de texto al 828-545-4305\, o escriba a jenny@mountainbizworks.org. \nIncluido en tu clase: \n\nComo usar Excel y Sheets para hacer tus cuentas\nComo utilizar tu email y Google Suite\nIngresar a tu e-mail y responderlos\nComo usar Zoom para las clases\n\nLa clase de computación es gratis.
URL:https://wpengine.mountainbizworks.org/event/clase-de-computacion-en-persona/
LOCATION:Swannanoa\, NC\, United States
CATEGORIES:Class,Course,En Espanol,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250411T100000
DTEND;TZID=America/New_York:20250411T123000
DTSTAMP:20260421T122740
CREATED:20250311T174417Z
LAST-MODIFIED:20250311T174428Z
UID:10002782-1744365600-1744374600@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports. \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions. \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-20/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250407T173000
DTEND;TZID=UTC:20250407T203000
DTSTAMP:20260421T122740
CREATED:20250212T144509Z
LAST-MODIFIED:20250331T165545Z
UID:10002777-1744047000-1744057800@wpengine.mountainbizworks.org
SUMMARY:FULL - Foundations Business Planning For Creatives Course
DESCRIPTION:Our Foundations business planning course helps guide ideas from concept to reality in a participatory\, supportive learning environment.\nJoin a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations\, financials\, research and development\, and marketing strategies and you have the opportunity to leave the course with a comprehensive business plan\, a clear vision for your business\, and concrete tasks for your future work. \nThroughout the course\, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers\, creating a strong network of deep support and synergy. For more info\, visit the Foundations Business Planning overview page. \nIf you have any questions please contact Jamie Karolich jamie@mountainbizworks.org. \nRegistration\nComplete our online registration form to hold your seat.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request. \n 
URL:https://wpengine.mountainbizworks.org/event/foundations-business-planning-for-creatives-course-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Craft Your Commerce,Foundations Business Planning,Learn,Online,Online Learning
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250321T110000
DTEND;TZID=America/New_York:20250321T130000
DTSTAMP:20260421T122740
CREATED:20250130T174526Z
LAST-MODIFIED:20250130T174526Z
UID:10002775-1742554800-1742562000@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect: Marketing Plans Made Simple with Liz Kantner
DESCRIPTION:Make your marketing manageable—and effective. \nTake the stress out of marketing with this 2-hour session led by marketing expert Liz Kantner. This workshop will break down the essentials of creating a clear\, actionable marketing plan with templates for creating your own marketing strategy plan. \nLiz will guide you through practical strategies to identify your goals\, target audience\, and key messaging. You’ll also have the chance to participate in collaborative discussions\, helping you refine your approach and walk away with a simplified plan you can implement right away.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-marketing-plans-made-simple/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250314T160000
DTEND;TZID=America/New_York:20250314T170000
DTSTAMP:20260421T122740
CREATED:20250307T150921Z
LAST-MODIFIED:20250307T150921Z
UID:10002780-1741968000-1741971600@wpengine.mountainbizworks.org
SUMMARY:Navigating Capital Products & Resources for North Carolina's Small Business Community
DESCRIPTION:Small businesses are still reeling from the effects of Hurricane Helene. Now more than ever\, capital remains the most important component in maintaining\, growing or rebuilding your business\, but with a sea of products available\, where should you start? How do you avoid predatory lending and instead find responsible capital? Do you know where to find recovery capital? Join Mountain BizWorks and Small Business Majority for this free webinar as we answer all of these questions and more.
URL:https://wpengine.mountainbizworks.org/event/navigating-capital-products-resources-for-north-carolinas-small-business-community/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Online,Recovery Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250310T173000
DTEND;TZID=America/New_York:20250310T200000
DTSTAMP:20260421T122740
CREATED:20250110T211626Z
LAST-MODIFIED:20250319T171406Z
UID:10002772-1741627800-1741636800@wpengine.mountainbizworks.org
SUMMARY:Financial Series
DESCRIPTION:What is covered:\nFinancial Tools – Financial Tools will introduce you to the tools to understand the basics of business finance so you can make informed decisions on how to organize and manage your business finances. Topics discussed are record keeping; bookkeeping; accounting; creating\, understanding and using financial statements and reports. \nAccounting Software – this class uses the accounting platform Quickbooks to provide an overview of online software\, the different subscription levels\, and will teach you how to navigate the dashboard and explore the reporting feature to generate reports that can be customized to your needs. When you complete this class\, you’ll know the best ways to get around\, enter day-to-day transactions\, get the information you need out of accounting software\, and powerful report tools that’ll help your business make good decisions. \nCost: $60 \n 
URL:https://wpengine.mountainbizworks.org/event/financial-series-avl/
LOCATION:Mountain BizWorks Asheville Office\, 153 Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Class,Course,Event,Financial Series,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250305T140000
DTEND;TZID=America/New_York:20250305T170000
DTSTAMP:20260421T122740
CREATED:20250225T164526Z
LAST-MODIFIED:20250225T164526Z
UID:10002779-1741183200-1741194000@wpengine.mountainbizworks.org
SUMMARY:Focused Grant Writing for Creatives and Arts-Affiliated Organizations
DESCRIPTION:Join Tanya Ledford of The Grant Guides for a hands-on workshop at the Center for Craft. Tanya will help demystify the application process for two key arts grants: the Arts AVL Arts Business Grant (due March 14\, 2025) and the South Arts Artist Grant (opening March 19\, 2025). In this focused session\, you’ll learn best practices for staying organized\, crafting clear and compelling applications\, and ethically leveraging AI tools like ChatGPT. The workshop will conclude with a dedicated work session\, where you’ll have time to apply what you’ve learned\, ask questions\, and receive personalized guidance—ensuring you leave with confidence and a stronger proposal.
URL:https://wpengine.mountainbizworks.org/event/focused-grant-writing-for-creatives-and-arts-affiliated-organizations/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250225T180000
DTEND;TZID=America/New_York:20250225T203000
DTSTAMP:20260421T122740
CREATED:20240709T000825Z
LAST-MODIFIED:20241216T181632Z
UID:10002713-1740506400-1740515400@wpengine.mountainbizworks.org
SUMMARY:Marketing & Branding Essentials Course
DESCRIPTION:Ready to Market Your Business? Start Here! \nYou’ve got a product or service you’re excited to share with the world—but how do you get the word out? With so many marketing options available\, it can feel overwhelming to create a strategy that’s both effective and affordable. \nJoin us for a 6-week course that will help you master the basics of branding and marketing. Together\, we’ll explore the fundamentals of: \n\nBranding: Build recognition and trust by establishing a strong identity and creating a connection with your audience.\nMarketing: Learn which tools and strategies will attract\, engage\, and convert customers effectively.\n\nThis course includes interactive\, hands-on exercises to help you: \n\nDevelop a marketing plan tailored to your business.\nCraft website copy that captures your message.\nCreate engaging social media content and refine your brand’s aesthetic.\n\nBy the end of this course\, you’ll walk away with actionable tools to market your business confidently today—and a roadmap to grow into an enduring\, memorable brand! \nThis course is perfect for: \n\nBusiness owners with an established concept or business model.\nEntrepreneurs ready to bring their product or service to market.\nAnyone eager to learn the essentials of marketing and branding while creating a practical\, tactical marketing plan.\n\nRecommended but not required: Completion of our Foundations Course or prior business coaching.
URL:https://wpengine.mountainbizworks.org/event/marketing-branding-essentials-course-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Course,Learn,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250221T110000
DTEND;TZID=America/New_York:20250221T130000
DTSTAMP:20260421T122741
CREATED:20250130T174327Z
LAST-MODIFIED:20250130T174327Z
UID:10002774-1740135600-1740142800@wpengine.mountainbizworks.org
SUMMARY:Craft Your Commerce Connect: Website Framework and Best Practices with Cami Leisk
DESCRIPTION:This 2-hour session with website strategist Cami Leisk will help you create a more effective and user-friendly website and ecommerce layout. Cami will cover key principles of navigation and website flow\, giving you a solid framework to design or redesign your online presence. \nThe session includes opportunities for partnered discussions\, where you’ll exchange ideas and gain clarity on what you want for your website. Whether you’re starting fresh or refining an existing site\, this workshop will equip you with practical tools to make your website work better for your business.
URL:https://wpengine.mountainbizworks.org/event/craft-your-commerce-connect-website-framework-and-best-practices-with-cami-leisk/
LOCATION:Center for Craft\, 67 Broadway St\, Asheville\, 28801\, United States
CATEGORIES:Class,Craft Your Commerce,In-Person,Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250211T090000
DTEND;TZID=America/New_York:20250211T120000
DTSTAMP:20260421T122741
CREATED:20240812T140146Z
LAST-MODIFIED:20250416T200532Z
UID:10002725-1739264400-1739275200@wpengine.mountainbizworks.org
SUMMARY:Alpine
DESCRIPTION:The Alpine Course is designed to support founders of businesses that have been operating for at least one year.\n\n\nAlpine will give you the opportunity to explore your options by assessing where you have been through financial\, marketing and customer analytics along with revisiting your mission\, vision\, and values\, as well as peer to peer support. This course will help you ideate new ways of doing business\, create a deep understanding of your financials and what they mean\, and examine your customer segment through a variety of exercises and conversations. We will re-connect with your why and help you imagine new short and long term goals to grow and sustain your business.\n\nDuring this 6-week course\, you will get up and out of your day-to-day operations and regain an aerial perspective of where you have been\, where you are now\, and where your business is headed in a peer-to-peer learning environment.\n\n\nThis course will build on the core concepts of our popular Foundations Business Planning course while also assisting entrepreneurs in determining whether our ScaleUp WNC program may be a good fit for them in the future.
URL:https://wpengine.mountainbizworks.org/event/alpine-6/
LOCATION:Mountain BizWorks Asheville Office\, 153 Lexington Ave\, Asheville\, 28801\, United States
CATEGORIES:Alpine,Class,Course,Learn,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250206
DTEND;VALUE=DATE:20250207
DTSTAMP:20260421T122741
CREATED:20241203T021132Z
LAST-MODIFIED:20241203T021132Z
UID:10002763-1738800000-1738886399@wpengine.mountainbizworks.org
SUMMARY:ScaleUp Application Deadline
DESCRIPTION:ScaleUp is an intensive cohort-based program for existing WNC small businesses with strong growth potential. ScaleUp provides mentorship\, management training\, growth capital connections\, and other critical resources to help companies achieve sustained growth and contribute to the small business-led economic development of our WNC communities. Apply by 2/6/25!
URL:https://wpengine.mountainbizworks.org/event/scaleup-application-deadline-2025/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Class,ScaleUp
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250129T130000
DTEND;TZID=America/New_York:20250129T140000
DTSTAMP:20260421T122741
CREATED:20250103T163321Z
LAST-MODIFIED:20250128T182413Z
UID:10002771-1738155600-1738159200@wpengine.mountainbizworks.org
SUMMARY:ScaleUp WNC Info Session
DESCRIPTION:Mountain BizWorks’ ScaleUp program is designed for existing companies that have been in business for around two years\, are growing fast and have a proven product/service that a growing market of customers want. If you are a founder who is focused and prepared to exponentially scale your business\, then ScaleUp is for you! Come to an info session to learn more!
URL:https://wpengine.mountainbizworks.org/event/scaleup-wnc-info-session-2/
CATEGORIES:Class,Event,Learn,Online,ScaleUp,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250115T180000
DTEND;TZID=America/New_York:20250115T190000
DTSTAMP:20260421T122741
CREATED:20250103T162650Z
LAST-MODIFIED:20250103T162650Z
UID:10002770-1736964000-1736967600@wpengine.mountainbizworks.org
SUMMARY:ScaleUp WNC Info Session
DESCRIPTION:Mountain BizWorks’ ScaleUp program is designed for existing companies that have been in business for around two years\, are growing fast and have a proven product/service that a growing market of customers want. If you are a founder who is focused and prepared to exponentially scale your business\, then ScaleUp is for you! Come to an info session to learn more!
URL:https://wpengine.mountainbizworks.org/event/scaleup-wnc-info-session/
CATEGORIES:Class,Event,Learn,Online,ScaleUp,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250107T180000
DTEND;TZID=America/New_York:20250107T203000
DTSTAMP:20260421T122741
CREATED:20241210T225829Z
LAST-MODIFIED:20241216T182153Z
UID:10002762-1736272800-1736281800@wpengine.mountainbizworks.org
SUMMARY:Come Back Stronger: Marketing Your Business Post-Disaster
DESCRIPTION:In the wake of a natural disaster\, businesses often face significant challenges\, including market disruption\, loss of customer engagement\, and shifts in customer needs. This workshop is designed to help small business owners navigate these challenges with practical strategies to rebuild\, rebrand (if needed)\, and come back even stronger. \nLed by Murphy Funkhouser\, an experienced marketing and brand strategist and Mountain BizWorks facilitator\, this 3-session workshop will provide actionable insights into overcoming market disruption while maintaining resilience and adaptability. Participants will learn how to assess market changes\, re-engage their audiences\, and implement innovative marketing strategies to rebuild value and visibility in their communities.
URL:https://wpengine.mountainbizworks.org/event/come-back-stronger-marketing-your-business-post-disaster-virtual/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Learn,Online,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241213T113000
DTEND;TZID=America/New_York:20241213T123000
DTSTAMP:20260421T122741
CREATED:20241211T195355Z
LAST-MODIFIED:20241211T195355Z
UID:10002766-1734089400-1734093000@wpengine.mountainbizworks.org
SUMMARY:Support Service Calls for Creatives
DESCRIPTION:Each session provides valuable resources\, including updates on available grants\, loans\, and technical assistance. The agenda includes a grounding exercise followed by access to specialists—accountants\, e-commerce experts\, grant writers\, website designers\, marketing professionals\, and HR consultants—ready to answer your questions. These calls are designed to connect you with the support and recovery services your business needs to thrive.
URL:https://wpengine.mountainbizworks.org/event/support-service-calls-for-creatives/
CATEGORIES:Class,Craft Your Commerce,Event,Online,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241120T170000
DTEND;TZID=America/New_York:20241120T180000
DTSTAMP:20260421T122741
CREATED:20241107T194725Z
LAST-MODIFIED:20241107T194725Z
UID:10002749-1732122000-1732125600@wpengine.mountainbizworks.org
SUMMARY:Sesión Informativa Virtual Gratuita organizada por WNC Strong
DESCRIPTION:Únase a nosotros para conocer diversas oportunidades de financiamiento y recursos disponibles para pequeñas empresas afectadas por la tormenta en el oeste de Carolina del Norte. \nEsta sesión informativa ofrecerá una descripción general de varias subvenciones o becas para pequeñas empresas y sus requisitos de elegibilidad\, así como del programa de préstamos del Fondo de Recuperación Empresarial Helene y el programa de préstamos por desastre de la SBA. También compartiremos información sobre recursos y apoyo adicionales para pequeñas empresas. \nHabrá una presentación con oportunidades para preguntas y respuestas.
URL:https://wpengine.mountainbizworks.org/event/sesion-informativa-virtual-gratuita-organizada-por-wnc-strong-2/
CATEGORIES:Class,En Espanol,In-Person,Learn,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241120T120000
DTEND;TZID=America/New_York:20241120T130000
DTSTAMP:20260421T122741
CREATED:20241107T024053Z
LAST-MODIFIED:20241107T024053Z
UID:10002747-1732104000-1732107600@wpengine.mountainbizworks.org
SUMMARY:Information Session: WNC Strong Funding Opportunities & Resources for Small Businesses
DESCRIPTION:A Free Virtual Information Session hosted by WNC Strong \nJoin us to learn about various funding opportunities and resources for storm-affected small businesses in Western North Carolina. This information session will provide an overview of various small business grants and their eligibility requirements\, as well as the Helene Business Recovery Fund loan program\, and the SBA Disaster loan program. We will also share about additional resources and support for small businesses. \nThere will be a presentation with opportunities for Q&A.
URL:https://wpengine.mountainbizworks.org/event/information-session-wnc-strong-funding-opportunities-resources-for-small-businesses-2/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Online,Online Learning,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241113T170000
DTEND;TZID=America/New_York:20241113T180000
DTSTAMP:20260421T122741
CREATED:20241107T193947Z
LAST-MODIFIED:20241107T193947Z
UID:10002748-1731517200-1731520800@wpengine.mountainbizworks.org
SUMMARY:Sesión Informativa Virtual Gratuita organizada por WNC Strong
DESCRIPTION:Únase a nosotros para conocer diversas oportunidades de financiamiento y recursos disponibles para pequeñas empresas afectadas por la tormenta en el oeste de Carolina del Norte. \nEsta sesión informativa ofrecerá una descripción general de varias subvenciones o becas para pequeñas empresas y sus requisitos de elegibilidad\, así como del programa de préstamos del Fondo de Recuperación Empresarial Helene y el programa de préstamos por desastre de la SBA. También compartiremos información sobre recursos y apoyo adicionales para pequeñas empresas. \nHabrá una presentación con oportunidades para preguntas y respuestas.
URL:https://wpengine.mountainbizworks.org/event/sesion-informativa-virtual-gratuita-organizada-por-wnc-strong/
LOCATION:El Centro Hendersonville\, 508 N. Grove Street\, Hendersonville\, 28792\, United States
CATEGORIES:Class,En Espanol,In-Person,Learn,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241113T120000
DTEND;TZID=America/New_York:20241113T130000
DTSTAMP:20260421T122741
CREATED:20241107T023852Z
LAST-MODIFIED:20241107T023852Z
UID:10002746-1731499200-1731502800@wpengine.mountainbizworks.org
SUMMARY:Information Session: WNC Strong Funding Opportunities & Resources for Small Businesses
DESCRIPTION:A Free Virtual Information Session hosted by WNC Strong \nJoin us to learn about various funding opportunities and resources for storm-affected small businesses in Western North Carolina. This information session will provide an overview of various small business grants and their eligibility requirements\, as well as the Helene Business Recovery Fund loan program\, and the SBA Disaster loan program. We will also share about additional resources and support for small businesses. \nThere will be a presentation with opportunities for Q&A.
URL:https://wpengine.mountainbizworks.org/event/information-session-wnc-strong-funding-opportunities-resources-for-small-businesses/
LOCATION:Virtual\, Online — Zoom\, NC
CATEGORIES:Class,Online,Online Learning,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241106T173000
DTEND;TZID=America/New_York:20241106T200000
DTSTAMP:20260421T122741
CREATED:20240926T153108Z
LAST-MODIFIED:20250708T144044Z
UID:10002741-1730914200-1730923200@wpengine.mountainbizworks.org
SUMMARY:Series Financieras - En Persona
DESCRIPTION:Nuestra serie financiera se compone de tres clases que cubren de manera integral las habilidades y herramientas financieras básicas que todo emprendedor necesita para iniciar y administrar un negocio exitoso. \n\nClases incluidas en la Serie Financiera: \nHerramientas Financieras\, miércoles 6 + 13 de noviembre – Herramientas financieras le presentará las herramientas para comprender los conceptos básicos de las finanzas comerciales para que pueda tomar decisiones informadas sobre cómo organizar y administrar las finanzas de su empresa. Los temas discutidos son mantenimiento de registros; teneduría de libros; contabilidad; crear\, comprender y utilizar estados e informes financieros. \n  \nIntroducción a QuickBooks\, miércoles 20 de noviembre – Esta clase brinda una descripción general de QuickBooks y los diferentes niveles de suscripción\, y le enseñará cómo navegar por el tablero y explorar la función de informes para generar informes que se pueden personalizar según sus necesidades. Cuando complete esta clase\, conocerá las mejores maneras de moverse\, ingresar transacciones diarias\, obtener la información que necesita de QuickBooks y poderosas herramientas de informes que ayudarán a su empresa a tomar buenas decisiones.  \n  \nUn pase de serie financiera: $60
URL:https://wpengine.mountainbizworks.org/event/series-financieras-en-persona/
LOCATION:Mountain BizWorks Asheville Office\, 153 S Lexington Avenue\, Asheville\, NC\, 28801\, United States
CATEGORIES:Class,Course,En Espanol,In-Person,Learn
GEO:35.590696;-82.552115
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Mountain BizWorks Asheville Office 153 S Lexington Avenue Asheville NC 28801 United States;X-APPLE-RADIUS=500;X-TITLE=153 S Lexington Avenue:geo:-82.552115,35.590696
END:VEVENT
END:VCALENDAR